Social Media articles published in January 2014
Browse published articles by month:
January 30, 2014
Technorati Interview: Startup marketing and #growthhacking with the guy who invented it
Our guest on this round of Social Brands and Influencers is Sean Ellis, founder and CEO of Qualaroo and GrowthHackers.com.
January 29, 2014
Technorati Interview: How viewer social media control is the future of television
Controlling the content is the new customization of television.
January 28, 2014
The future of your brand identity is your website, not your Facebook Page
Brands are looking to their website to become the owned media social destination for cross-platform social campaigns.
January 24, 2014
New mobile app ensures you never #gratuitouslyhash again
Remember #Frankenstorm by Urban Outfitters? No, because no one does. That hash failed to take off, while others succeeded in becoming the material for late night comedians.
January 23, 2014
What you need to know about Facebook’s News Feed changes
An update this week to Facebook’s News Feed will affect how often your page’s posts show up to your fans.
January 22, 2014
Study: Over 50% say 'someone in marketing' handles social media
Corporations need to shake off the legacy of siloed departments, as today, social media bridges all business activity.
Don’t oversell yourself, and other essential tips on using Twitter for sales
This is a hard one for some entrepreneurial spirits to grasp. Twitter is about making connections, not about selling to every follower with every single tweet.
January 21, 2014
Princeton engineers predict Facebook may lose 80% of users by 2017
Social media, some would argue, is an epidemic. So a team of Princeton researchers set out to prove it.
Publisher Spotlight: Indulgd.com curates the creative
Indulgd.com's mission is to collect the best of the web's most thought-provoking creativity — design, architecture, art and even the best of branding.
January 18, 2014
Study: Only 4.7% of a brand’s fan base generate 100% of its social referrals
Brands who identify advocates amongst their fan base have increased their influencer armies from 4.7 percent to over 40 percent.
January 17, 2014
In the new world of social, epic re-launches are possible
From Beer Brewing Beach Bum to Growth Hacking Beach Bum in 365 Steps
January 16, 2014
What you can learn from proven, big brand success on Instagram
Instagram saw the greatest percentage growth in users last year among the major social media sites, with 17 percent of online adults now using the site. That’s just one percentage point behind Twitter.
Social Sales Success in the B2B Environment [Case Study]
And if you think social selling is merely a B2C phenomena, think again. In an email interview with Technorati, Ridge Consulting cited three compelling case studies on B2B social selling success.
January 14, 2014
Teal Newland Shares Insights into StumbleUpon's Social Strategies
Our guest on this round of Social Brands & Influencers is Teal Newland, who has over 10 years of internet strategy experience.
January 12, 2014
Pluggio Social Media Management Doesn’t Do Much (And Why That Shouldn’t Change)
To the fine folks at Pluggio please accept my son @TheColeHudson’s apologies for delaying this review and thank him for helping me see the joy of simple tech.
January 10, 2014
Social Media Study: E-Mail 40 times more Effective than Facebook and Twitter
“old fashioned” e-mails 40 times more effective than Facebook and Twitter combined.
January 7, 2014
How About.com Manages Social Media Channels and Organizes Content Writers with Matthew Knell
Today our guest is Matthew Knell, a social media strategist, digital, marketer, web technologist, and community evangelist.
January 6, 2014
3 Rules to Making Your Site Pinterest Friendly
Adding a Pinterest "Pin It" button and using the right description for your targeted viewers, your images have great potential for Pinterest.
January 3, 2014
What #Social Business Needs to Look Like in 2014
Great customer service happens if you trust those who speak on behalf of your brand to act on behalf of your brand.
January 2, 2014
Rewarding Real Life Product Placement - Brand Recognition in Instagram Photos
Social media is driving Bolthouse Farms brand awareness, trial of beverages, and fan engagement.
January 1, 2014
Competitive Intelligence As An Offensive Weapon - Sun Tzu Approved
Competitive intelligence for active online marketers.