Reactions to story from http://nypost.com

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  O'Reilly to Make Statement?|Did Bonnie Play the Misery Card?|Howard Stern Misquotes Dolly to His Peril|To Many Opinionators, Not Enough Reporters

  http://www.mediabistro.com/fishbowlny/media_minutiae/oreilly...
  202 days ago in mediabistro.com: FishbowlNY · Authority: 767

  TVNewser: O'Reilly To Comment? NYP: DING DONG, BONNIE'S GONE Jezebel: Loose Lips CJR: Who Will Tell Us? Journalism is losing its reporters New Career Opportunities Daily: The best jobs in media
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  Bonnie Fuller Lies On Her Mother's Grave [Sick]

  http://gawker.com/5008992/bonnie-fuller-lies-on-her-mothers-...
  202 days ago in Gawker, Manhattan Media News and Gossip · Authority: 8,464

  Amid general rejoicing in the humiliation of boss-from-hell Bonnie Fuller, have some sympathy for the American Media editorial director. Fuller not only failed to turn American Media's supermarket tabloid Star into a real competitor to the glossier Us
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  Is This the Best Bonnie Fuller Mock Tabloid Cover We Can Do?

  http://www.jossip.com/is-this-the-best-bonnie-fuller-mock-ta...
  202 days ago in Jossip - The gossip's gossip sheet - Insider media and celebrity industry gossip · Authority: 914

  Bonnie Fuller, who yesterday announced she was leaving her editorial director post at AMI to work on new things, knew she was going to get picked up by the industry press, who have never taken kindly to her. Keith Kelly reminds us that In the end, few
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  The Morning Newsfeed: 05.14.08

  http://www.mediabistro.com/news/newsfeed/the_morning_newsfee...
  202 days ago in mediabistro.com: jobs, classes, community and news for media professionals · Authority: 3,979

  Click here to receive mediabistro.com's Daily Newsfeed via email. Carl Icahn Considering Attempt to Oust Yahoo Board (AP) Billionaire investor Carl Icahn is reportedly loading up on Yahoo Inc.'s stock in preparation for a possible attempt to shove aside
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  Bonnie Fuller proves Michael Sitrick's adage about "finding a lead steer"

  http://www.prrockandroll.com/2008/07/bonnie-fuller-proves-mi...
  154 days ago in PR ROCK AND ROLL · Authority: 17

  You have to hand it to magazine "editrix" Bonnie Fuller for persuading New York Times reporter David Carr write up a great big kiss in front of this past Sunday's business section. She showed everybody that no matter how despised you are by colleagues and underlings, having cultivated a reputation as a brilliant but very difficult person, being friendly with the right reporter over a long period of time can pay off at just the right time, when you are trying to persuade investors to pony up money in your new venture. In his out-of-print but very valuable 1998 book called "Spin," crisis communications expert Michael Sitrick advocates "Find a lead steer and the media herd will follow." He writes: "The curious thing about herd animals -- say, cattle -- is that even as they gallop with the group, they sometimes find themselves wondering uneasily if perhaps they're being taken for a ride. Not so much, mind you, that they'll actually break away from the crowd, but enough to keep them watching to see if anyone else feels the same way. All it takes, in this situation, is for one steer to change direction on its own, and the entire herd may wind up executing a complete about-face without missing a stride." Fuller, one of the most talented women's magazine editors, is legendary for going from publishing house to publishing house, working wonders for each one's business, making everybody internally miserable at the same time, until she is pushed out the door. Each company learned that with Fuller's success there is a tremendous price that was paid -- literally in salary dollars, and figuratively with the hatred she garnered from employees and eventually executives. American Media, publishers of the National Inquirer and The Star, recently cut short their contract with her. So of course, everybody wants to know what the next act will be. Perusing Carr's article, which reads like an extended version of one of his Monday "Media Equation" columns, it's there 14 paragraphs in and it's not much -- a former Viacom head is seeking to raise "tens of millions of dollars" for a new digital entity called "Bonnie Fuller Media." That's it. Nothing more. Nothing about what Bonnie Fuller Media will be. That was the news. Ninety-seven percent of the story was a tribute to Bonnie's publishing world legacy, the highs and the lows, with some choice quotes about her along the way (the best one: "She is a lot like Bill Parcells," said Kent Brownridge, who often battled with her at Wenner Media and is now chief executive of Alpha Media, which publishes Maxim. "He comes, the teams suddenly make the playoffs and maybe the championship, but then wears out his welcome. He will be in the Hall of Fame, but Bonnie, who is truly great at what she does, never seems to get the same credit"). Clearly, David Carr likes Bonnie, despite the baggage she brings, and he's entitled to. She's probably helped him along the way by letting him know of her various career moves -- and that's wise considering she's had bad relations with a number of reporters, notably the New York Post, which goes out of their way to bury her. You can bet that this one "lead steer" made the phones ring at Bonnie Fuller Media on Monday morning. Will Carr's long and flattering profile change the direction of "the media herd?" For one thing, it's got a few of them positive and curious -- paidcontent.org is already wondering "We will ask her more on it at our EconCeleb conference in Hollywood next month on July 23rd, where she is a keynote speaker." But others are clearly not changing paths.
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  O'Reilly to Make Statement?|Did Bonnie Play the Misery Card?|Howard Stern Misquotes Dolly to His Peril|Too Many Opinionators, Not Enough Reporters

  http://www.mediabistro.com/fishbowlny/media_minutiae/oreilly...
  202 days ago in mediabistro.com: FishbowlNY · Authority: 628

  TVNewser: O'Reilly To Comment? NYP: DING DONG, BONNIE'S GONE Jezebel: Loose Lips CJR: Who Will Tell Us? Journalism is losing its reporters New Career Opportunities Daily: The best jobs in media
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  Bonnie Fuller Lies On Her Mother’s Grave [Sick]

  http://celebnews2u.com/2008/05/14/bonnie-fuller-lies-on-her-...
  202 days ago in Celeb News 2 U · No authority yet

  Amid general rejoicing in the humiliation of boss-from-hell Bonnie Fuller, have some sympathy for the departing American Media editorial director. Fuller not only failed to turn American Media’s supermarket tabloid Star into a real competitor to the glossier Us Weekly; she recently lost her mother. But the driven Canadian-born super-editor—who boasted of her ability to juggle career and family in a recent advice book—may have used her mother’s death to manage the news of her departure. New York Post terrier-like media reporter Keith Kelly was sniffing around last week. Bonnie Fuller’s shameless response? “I have been out of the office for nearly three weeks, one week or so while my mom was sick and now she passed away and I have been sitting shiva all week. It is not true at all. I am not looking for another job and I am NOT negotiating this contract with AMI to leave. Please tell Keith if he does this while I am sitting shiva it would be terrible to me.” Kelly has punished the fibbing celebrity editor for her lie with particularly brutal coverage in today’s Post complete with a vicious spoof of her departure as it might be reported in a celebrity tabloid and a nasty headline—Ding Dong, Bonnie’s Gone. For Fuller’s greater sin—a lie on her mother’s grave—she doesn’t have to answer to Keith Kelly; only to her own conscience and whatever dark deity she worships.
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  Bonnie Fuller Out At AMI Star

  http://aphotoeditor.com/2008/05/14/bonnie-fuller-out-at-ami-...
  202 days ago in A Photo Editor - Photography Director Rob Haggart · Authority: 460

  Keith J. Kelly has the story (here). Could this signal the beginning of the end for the high profits and consumer appetite of tabloid journalism? We can only hope.

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