Blogging and Advertising: Where Should You Start?
Ads! for most of us who deal with websites, the main income is by placing ads on our websites. For most bloggers, the only income is from ads. But do you know how to place those ads? What is the maximum number of ads that you should use? What are the colours that you should use for the ads? From where can you get quality ads?
Most of us just place some ads and wait for it to make us rich. Sometimes it might work (if you get really lucky), but most of the time it won't perform as you expected. Well, to make them work, to optimize them to earn the maximum revenue, you need to spend some time to study this subject.
Today there are many services where you can obtain ads for your website. They offer various kinds of ads: some have image ads, some have ad buttons, some have ad links. But this doesn't mean that we have to use all of those ads, not at all! Too many beans will spoil the soup, so let's see which are the best:
- The most popular is by using Google AdSense. AdSense is the leading ad service that we have today. They have both image ads and text ads. They provide targeted ads according to the content of your site. If you want ads, this is probably your first and easiest choice. We'll talk about how to optimize these ads later in this post.
- Next we have the Chitika Ads. Chitika is known as the "world's premiere search targeted advertising solution." They will show ads to people coming through search engines from the US and Canada. But not to worry, you can use them in addition to Google Adsense. You can set the settings so that whenever a person comes from a different country, or if a person comes from another referrer, the site will show them your Google ads.
- Amazon Associates is the third option. This program will show ads about Amazon products. Whenever a customer clicks one of those links and buy that item, you will be paid a percentage in referral fees. In this system the customer have to buy the item for you to earn money. So my opinion is always to give the first priority to Adsense and Chitika.
These are the best three services that I can think of. Use them wisely. You can use ads from all three services if you wish!
