Big Data Big Analytics

Unless you’ve been asleep for the past year, you are probably aware of the big data explosion. PatternBuilders is a leading provider of what we like to call “big analytics.” This is the way we see it: big data is not useful without the application of big analytics. While there is value in all that data, understanding it and using it in a short enough time to make it useful is HARD. The data revolution means that we live in interesting times and this blog is designed to give the PatternBuilders team, some surprise guests, and you a forum to comment on them and, hopefully, provide clarity on some great ideas in theory and in practice when it comes to the data and analytics landscape from a business, ethics, and technology perspective. Much of what you will read here will be about internal conversations (sometimes very heated) we are having about big analytics technology, both ours and others, and the impact of these technologies on businesses and on society as a whole.