Observations in advertising, communication, marketing, and social media from Richard R. Becker, president of a commercial writing services and strategic communication company.
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Why Amazon PrimeAir Drones Transcend Publicity.
It would have cost somewhere around $3 million for a retail outlet to buy 15 minutes of airtime around CBS's "60 Minutes" on the Sunday night before Cyber Monday. But Amazon CEO Jeff Bezos secured his spot for free. He appeared to talk about the future Am...4 days ago
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