Recent blog post
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No such thing as a free toilet
Ryanair has recently been voted Britain’s worst family brand. Yet more people fly with them than any other airline in the world. Ryanair represents the rise of the rational consumer. The rational consumer is much less open to manipulation by branding than...
1 week ago
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Links for 2009-12-12 [del.icio.us]
2 weeks ago in Mark Greenfield