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identitypr.com/blog is the blog developed and managed by Bingham Farms, Mich.-based Identity Marketing & Public Relations, a full-service public relations and marketing firm specializing in business-to-business communications counsel and programs.
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Recent blog post

  1. Why You Must Have Consistent Colors Across All Brand Touch Points

    In a recent post, we wrote about driving brand consistency and the challenges of keeping harmonious color throughout your entire brand in print. But, how do we achieve consistency when presenting digitally? Compared to print, a digital screen uses an enti...

    1 day ago

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  1. Valerie Geller on Storytellers: "Generator Or Reactor?"
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