Blogs / NIKESOCCER: Nikesoccer

Youth and leadership. Two words that don’t normally go together. On rare occasions, however, you find an athlete who performs equally well on the field and in the clubhouse. Someone who scores when the world is watching and works just as hard when it isn’t. …

On the 22nd of November some of Europe’s most exciting players tore up the pitch in the Nike Mercurial Vapor RosaNike Mercurial Vapor Rosa – the new color for speed. The Mercurial Vapor is all about turf-burning pace. For 10 years it’s been helping the world’s fastest players squeeze every last drop of acceleration from their game. …

As the sun set behind the mountains of Denver, the temperature on the pitch dropped to a frosty 35-degrees. But, as the thermometer dipped, Freddy Adu’s game caught fire. On a night where Guatemala’s chance at qualification hung in the balance, it was the States, Freddy in particular, who came out determined to make a statement. …

http://inside.nike.com/blogs/nikesoccer/2008/06/27/the-directors-cut

Also, check out this pretty funny video of Manchester United's Kit-man using Ronaldo's gear, pretty entertaining!! http://inside.nike.com/blogs/nikesoccer/2008/11/12/nike-pro-albie-is-tackleproof

print and conventional media to shrink. But they all expect the digital spend to continue to grow. Unilever spends 2% of $2.2 billion ad budget on digital. The big brands are doing very cool things in the digital space. Nike is offering a virtual soccer bootcamp. Japanese clothing company Qlo has the very strange and cool Uniqlock. Companies like Unilever, Kraft, Saturn, IKEA and MacDonalds are running digital campaigns with such things as web series, casual games, utilities and ARGs.

strike zone. Players that currently wear the cleats include Theo Walcott and Robinho…flair players. And it looks like Nike have picked up the right players! Robinho’s big move to Manchester City, Theo Walcotts emergence with Arsenal and England(his hat-trick vs Crotia being the highlight) along with Ronaldo, who is one of the favorites for the World Player of the year has certainly helped their sales numbers and is helping them push ahead of Adidas in boot sales.

way of Nike facilitating brand fans to spread their videos. The video widget is spread in +10 countries. Nike has done this initial spread through natural seeding and paid seeding. Nike keeps experimenting and thus learning with online video an director’s cuts. The sad thing is: 95% of all other brands will not tap into online video for years, so they will get more and more disconnected from their target audiences. Nike also gave an extra push through an online display advertising campaign. It

(minus the 60,000 fans). You really can't see more than 15 feet in front of you and are almost blind in the periphery. The next video is a quick look at the best three players on Manchester United (should have been four with Park Ji-Sung!). Next week's our last Hollywood socccer tournament for the year. So far we're 2 for 3 in winning tournaments. We'll see if we can add one more tournament for the year.

For the soccer fans out there, this is still a great video

kamerám, de lebeszéltem magam. Talán gyáva voltam, hogy nem mertem belevágni, talán realista. Sosem fogom megtudni. arról, hogy megjött kisebbik fiam megrendelt, új stoplisa. Ismét a Nike T90 típusát választottuk. Ma volt először a lábán, hogy mielőbb megszokja. Balhátvéd posztról a pálya szélén felszaladva lőtt egy bombagólt. Megszokta. de nem írtam, mert a fejemben felá

Dit was mijn favoriete spotje tijdens het WK. Nu te zien in de director’s cut door Guy Richie. Gaaf! Hij blijft goed. http://inside.nike.com/blogs/nikesoccer/2008/06/27/the-directors-cut of hier: http://www.dailymotion.com/video/x5xa4t_nike-take-it-to-the-next-level-dire_fun

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