I have worked my whole life as an electrical engineer designing mobile devices for Motorola. Feeling the need to reinvent and reinvigorate myself, I decided to leave behind the engineering world and jump into the field of digital marketing. While working at Motorola I completed a part-time MBA program where I concentrated in marketing. So it's not like I'm going into this career change completely blind. I started this blog in August 2010 as the first step of my exploration into the digital marketing world. I spend most of my time researching topics like inbound marketing, SEO, social media, web analytics, copy writing, content strategy, etc. These are the types of topics you will find discussed in my blog. Because of my electrical engineering background some would say that I’m starting off my blogging career with a big handicap. While there is probably some truth to this assertion, it doesn’t bother me. It’s good to know your limitations as you try to take on new challenges.
Recent blog post
Start With Why – A TED Talk
My friend Andy Crestodina recommended that I watch a 2009 TEDx Talk given by Simon Sinek. I kept putting off watching the video because it was almost twenty minutes long and I usually only consume short videos online. But after I finally decided to view t...70 weeks ago
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