Springtime Published on Wednesday, May 7th, 2008 by Reuben OK, so the seasons here in Northern California are much milder than what I grew up with in New Jersey, but there’s still an optimism and general sense of rebirth that happens every year around this time. …
Blogs / Millions of Us
Millions of Us
Blog by Millions of Us and Reuben Steiger about developing virtual worlds for companies.
Latest posts
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Springtime
http://millionsofus.com/blog/archives/465 -
You free Thursday?
http://millionsofus.com/blog/archives/464You free Thursday? Published on Wednesday, April 23rd, 2008 by Lyra For over five years I’ve had the extreme pleasure of knowing an evocative, intelligent individual in both RL & SL. The first time I met him in Second Life, he could have filed an abuse report on me. …
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MediaWeek: Steiger on Fox Interactive Reorg
http://millionsofus.com/blog/archives/463MediaWeek: Steiger on Fox Interactive Reorg Published on Monday, April 21st, 2008 by Mat Given the ongoing conversations he has across the interactive advertising, social media, entertainment and virtual world spaces, Reuben is fast becoming an oft-cited authority at the messy intersection of these disciplines. …
327 blog reactions
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Orange, Music Academy and a little in world group
http://dizzybanjo.wordpress.com/2008/05/15/orange-music-acad...european telecommunications company in Second Life. I also did a small interview on their blog. It was part of a series of events dedicated to the art of machinima in Second Life, something I’ve gradually become more involved with. The machinima “Passage to Zhong Fu” directed by Verdi Millionsofus, with acting and design by Poid Mahovlich and Duckyfresh Watanabe, for which I wrote music for last year, has now had over 63,000 views on youtube. This has been quite staggering really and unexpected. Saying that we
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Tinsel Silvera
http://tinselsilvera.blogspot.comMillions of Us: Springtime - May 7, 2008 Virtual Girl Next Door: gogolita - May 7, 2008 SLCC: Tampa Marriott Waterside Hotel & Marina Room Reservations - May 7, 2008
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an interview with soundtrack designer Dizzy Banjo
http://www.orange-island.com/?p=420a way may bands couldnt do previously without industry backing. I think soundtracks for machinima are also a really wonderful thing to explore. Whilst I want to concentrate in world soundtracks, I have been and will be continuing to explore this area. Passage to Zhong Fu, where I really developed a close connection with the director, Verdi Millionsofus was an unexpected joy to work on. I’d love to explore a machinima with complex characters like that perhaps with a larger scope and length.
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Virtual Goods Insider
http://virtualgoodsinsider.comWWE event, various people started heckling John in the forums. When the forums got to a heated pitch, one of the Gaia users was revealed as John’s nemesis and that kicked off the rivalry at WWE SummerSlam. The campaign was a major success (it has been honored with a couple rewards) and virtual goods related to the WWE became highly sought after in the Gaia community. Ruben explained that virtual goods allow brand marketers to explore entirely new areas. Virtual goods can act as the medium for stories or brand messages, can
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Second Life: New World Notes
http://nwn.blogs.comevent, because I'm simultaneously having a book party in a New York City penthouse; the SL variation will be broadcast on a wall of the Manhattan apartment, so guests can watch the metaverse fete. In a short period of time, the endlessly talented Lyra Millionsofus created a gorgeously evocative recreation of the NYC apartment with many fine details, including animated finger food your avatar can eat. To make things still more recursive, we'll be taking photos of the actual party and displaying them on a laptop
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: Kzero
http://www.kzero.co.uk/blogs multiple options when it comes to virtual worlds. Vidal Sassoon and Intel have already announced plans to enter HiPiHi. Expect this trend to continue, particularly for tactical (sometimes fixed-length) marketing campaigns. The recent WWE campaign in Gaia is a good example of this. This trend is also being reflected by subtle changes in the positioning of Metaverse Development Companies (MDC’s) - organisations providing in-world services to real world brands. K Zero is also seeing (and advocating) a
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Toyota Metapolis - Toyota’s very own virtual continent
http://www.vintfalken.com/toyota-metapolis-toyotas-very-own-...Toyota is one of the car brands not scared of experimenting with virtual worlds. Where they first hired Million of Us to bring their ‘Scion’ in Second Life, and later on launched that same Scion in the virtual world There with some help from Metaversatility. August 2007, Toyota’s marketing manager Adrian Si stated their total investment in virtual worlds to be a
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extralab | early adapters
http://www.extralab.fr. Souci : comment mesurer tout ceci dans un univers virtuel ? Les outils adéquats peinent à voir le jour, et les stats annoncées par les uns et les autres restent incomparables et inexploitables. Qu’à cela ne tienne, l’agence Millions of Us annonce, avec l’aide du cabinet Forrester Research, une initiative fédératrice à l’échelle de l’industrie pour tenter de définir des indicateurs communs pertinents afin de rassurer les investisseurs sur le fameux ROI (retour sur
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PositioningStrategy.com
http://www.positioningstrategy.com/demo_naujasMarketing Interactions Lauren Vargas Communicators Anonymous Lori Smart Lemming Dane Morgan Jason Leister Computer Super Guy Bill Trippe Jason Eiseman Jason the Content Librarian Reuben Steiger Millions of Us Taran Rampersad Know Prose John Richardson Success Begins Today Valentin Pertsiya Brand Aid Bill Belew Rising Sun of Nihon Joe Beaulaurier An Ongoing Press Release David Koopmans Business of Marketing and Branding
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Design Coding rap
http://bobketner.com/news/2008/04/04/design-coding-rap/MOU blog
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