Social Marketing exCHANGE
The Social Marketing exCHANGE is a a collaborative group blog authored by members of the Ogilvy Public Relations (Ogilvy) Social Marketing team. For more than two decades, Ogilvy has been at the forefront of social marketing — advancing public health and social issues via marketing communications initiatives aimed at raising awareness, influencing attitudes, and prompting and supporting personal and community behavior change and supportive policy and systems change. Our blog is designed and maintained to foster a rich discussion among our colleagues, clients, social marketing practitioners, academicians, and others interested in the application of social marketing and behavior change communications to address public health and social issues.
Recent blog post
Faith: A Foolish Notion, or Something You’ve Got To Have?
faith noun \ˈfāth\ : strong belief or trust in someone or something : belief in the existence of God : strong religious feelings or beliefs : a system of religious beliefs Sitting in the pews of the historic sanctuary at Sixth & I last week, it should...6 weeks ago
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