Adexchanger.com: Digital Media Optimization News and Discussion
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http://www.adexchanger.com Advertising exchange news about the rapidly growing online ad exchange industry. |
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ad exchange, ad exchanges, adbrite, adecn, adsdaq, advertising exchange, advertising exchanges, adx, contextweb, doubleclick ad exchange, google, marketing, microsoft, online advertising, rightmedia, rmx, turn inc, yahoo
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Recent blog post
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What Yahoo Sees In Tumblr: A Logged-In, Cross-Channel Audience
There were two adjectives Yahoo CEO Marissa Mayer used repeatedly when discussing the advertising opportunity with Tumblr, which her company agreed to buy for $1.1 billion. Those words: "native" and "aspirational." It's what you would expect. In its short...
4 hours ago
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