Occam's Razor by Avinash Kaushik
My core interests lie in the area of Business Intelligence and Decision Making. My blog focuses on Web Decision Making and thoughts / ideas / opinions on the old world of Web Analytics and the new world of actionable Web Insights.
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Recent blog post
Eight Silly Data Myths Marketing People Believe That Get Them Fired.
It turns out that Marketers, especially Digital Marketers, make really silly mistakes when it comes to data. Big data. Small data. Any data. In the last couple months I've spent a lot of time with senior level marketers on three different continents. Some...3 weeks ago
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