Photos are the Key to Convergence of Mobile and Social

Author: Deanna Lawrence
Published: November 18, 2011 at 6:59 am

“Social Media is a perpetual celebration of Life… Mobile is it’s Pulse”

I was recently asked, “When was the last time you looked at a brand on mobile?” Immediately, I thought of a picture that was snapped and shared.

A MINI Cooper with a Red Bull can attached. The image was snapped via mobile and uploaded to Facebook. Next...viewed, commented on and re-shared on Facebook. Once again, each step, via Mobile. The convergence of mobile and social is now. Nothing supports this idea more clearly than photos.

Snapping a mobile picture allows us to capture a moment, share a memory and create an endearing connection. The convergence of mobile and social media makes sharing these occasions effortless. Intensifying our wish to share...a reciprocal process. Our excitement for sharing a bit of our world, is combined

with our curiosity to see what everyone is up to.

A moment is captured, as Sieci is "Changing Colours" via Martina Ruini [iPhone] shared via Facebook

When you see a great photo, you feel closer, more caught up with the image than with text. Images open up your heart and tell a bigger story. Martina captured a beautiful moment with her iPhone. Immediately uploading her magnificent image to Facebook, Martina initiated a response from friends creating an emotional moment for everyone to share.

A look at photo sharing via iPhone...

1,307,857 iPhone photos reveal how, when and where iPhone users take photos. Infographic via Visual.ly

Source: Dear Future Astronaut NY

Phenomenal photo sharing...

Artist Erik Kessels has created an incredible exhibit, featuring one million images and photos uploaded to Flickr, Facebook and Google within a 24 hour period.

Extraordinary Image Credit: Erik Kessels via Foam.org

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About this article

Article Author: Deanna Lawrence

Guardians of transformation through user experience, collaboration and data-driven design We believe that the Co-Creation of a brand’s potential requires “People” to be a part of the process. Using Mobile and New Media, we help you to stay connected and enable the role of People. …

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