Small Business Channel
Slide to Play is all Fun and Games
by Don Martelli — Mobile gaming is all the rage and in the inaugural feature of In The Spotlight, Don Martelli interviews the editors of Slide to Play, a popular mobile gaming blog
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5 Ways to Weave LinkedIn Into Your Marketing Mix
Online Marketing Blog —
From Facebook to Twitter to You Tube, there’s no limit to the number of social networking sites that can be leveraged to interact with customers and prospects, and build positive brand awareness. LinkedIn , however, stands apart from the crowd. The...Recently linked to by Sazbean / 1 day ago -
8 Easy Twitter Monitoring Ideas
Social Media Examiner —
You’ve likely heard stories about how big companies are using Twitter as a powerful listening tool . And although Chris Brogan has been telling us to grow bigger ears for a while, what are you actually doing about it? Do you want to improve your...Recently linked to by Interesting Pile / 12 hours ago -
ROI: How to Measure Return on Investment in Social Media
Brian Solis - PR 2.0 —
What follows is the entire version of my recent post on Mashable, “ The Maturation of Social Media ROI “ Over the years, Social Media experts attempted to redefine ROI for a new era of influence . While some introduced alternative philosophies for...Recently linked to by Next Communications / 20 hours ago -
Social business beyond just the marketing department
Web Ink Now —
I've been thinking a lot about how organizations extend the use of social networking beyond the marketing department. You've probably thought about this too or are even implementing it at your company. It seems there are three phases of development as...Recently linked to by raxraxrax.com / 7 hours ago -
What Defines Social CRM?
Digital Influence Mapping Project —
I don't think you can call a new solution "Social CRM" until you are connecting new social data sources to the sales data of your customers. CRM is about operationalization and efficiency. And ultimately that can only be judged against real sales data....Recently linked to by ScorpFromHell / 1 day ago -
Opening Up Social Media for Local Small Business
danny brown - conversations on emerging and social media tools for marketing, PR, communications and community. —
While becoming more mainstream, social media still holds fear for many businesses , especially small local business. Fear of time involved; fear of where to start; fear of where to be. While this fear is understandable, it also means that many local...Recently linked to by cybersoc.com / 20 hours ago -
The Dots Need Connecting
Altitude Branding | Brand Elevation through Social Media —
Social media is grand, and yes, it’s proving to be valuable for customer service in some scenarios. But it’s exposing a big disconnect: the companies embracing using things like Twitter or blogs aren’t necessarily taking those principles and...Recently linked to by BrandSavant / 14 hours ago

