Global Small Businesses Aren’t Concurrent With SMM Strategies
With globalization and the internet revolutionizing contemporary business worldwide, new and innovative ways of earning money are making their impact and in more ways than one. Be it home business websites - the top trend for 2013 - or the marketing portals, which attract you with their easy methods of transaction and delivery, globally based businesses aren’t necessarily on the same page with their SMM efforts, yet it really doesn’t matter; it’s working.
Unless, of course, you live in Russia and get your social media accounts blocked for sharing too much.
Global Consumers Trust Socialized Content
More and more, consumers are using social media as a way to communicate with businesses, and they’re finding it to be a very effective tool. Social media posts are public, and they can be viewed by anyone, which means they can draw a lot of attention, and customers are learning how to take advantage of that on a global level.
Social media as we know it today is not even 10 years old, and like children that same age, it can be unruly, wild and amazing. But the opportunity to reach thousands and beyond with a single web page or a well-placed post is attractive to small business owners.
Yes, Social Media IS SEO
Many search marketing industry analysts are saying that social media is quickly becoming the new SEO. Note that we used the word ‘analysts,’ and not ‘experts.’ The reason for this is that anyone who really knows what they’re talking about when it comes to SEO understands that social media is not the new search. However, both of these aspects of online marketing are coming together quickly, and the lines between them are more blurred than ever.Continued on the next page