Google's Free Website Offer to Indian Small Businesses
Google is offering a free website solution to small businesses in India.
What's more, Google will provide free online and phone-based hand-holding support to the budding website owners. Google has started registration for free web-hosting and site-creation through http://www.indiagetonline.in/. HostGator is partnering with Google to host the websites free for one year.
Google's offer will help nearly five hundred thousand small and medium business enterprises in India, who do not have a web presence due to likely costs and lack of knowhow on web technology.
India has over 800,000 small and medium enterprises, a large number of them scattered in small towns and rural areas. Internet is fast penetrating Indian rural areas and its young generation [over half of India is below 45 years] is quite comfortable with doing personal and business transactions on the net.
This is a huge gesture from the internet giant, and will generate goodwill among small businesses. Many of these enterprises will turn big in the years to come. Besides, this will initiate small and medium business owners, their employees and customers into internet services. While it helps the companies, it will also generate incomes for Google because of goodwill, brand building and first-mover advantage.