Feature: Convergence In Entertainment

Future of NAMM - Page 5

Author: Jerry Flattum
Published: February 16, 2013 at 7:20 am
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Joe Lamond/NAMM: This year's show was the most fun week of my life. I've been to 31 years of NAMM Show's and the 2013 event truly exemplified the gathering of the tribes that we strive for in making an event that strengthens the industry.

The NAMM website is jam-packed full of information from NAMM U to Public Affairs to NAMM Russia. Meanwhile, the NAMM Foundation unveiled its new public service announcement campaign, “Just Play.” The spot will air this spring in a multi-media, national campaign that will include ads for television, radio, billboards, bus shelters, airports, malls and anywhere one can hear, think about or play music.

“I believe that there are two kinds of people in the world, those who play music and those who wish they did,” said Joe Lamond, president and CEO, NAMM. “This PSA is designed for the latter.”

 
 

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Article Author: Jerry Flattum

Performer/Songwriter & Writer

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