Last week Twitter introduced its video-sharing app called Vine on its site to the delight of Twitter users and their fans. But guess what? Facebook seems to have not liked the microblogging site’s idea and appears to have blocked Twitter’s Vine to use the Facebook platform, according to a report.
Facebook did not mention Twitter’s Vine specifically, but Facebook issues the following statement on its Developer Blog to clarify some of its platform policies:
“For a much smaller number of apps that are using Facebook to either replicate our functionality or bootstrap their growth in a way that creates little value for people on Facebook, such as not providing users an easy way to share back to Facebook, we’ve had policies against this that we are further clarifying today (see I.10).”
The following words are excerpted from Facebook’s I.10 policy:
“Reciprocity and Replicating core functionality: (a) Reciprocity: Facebook Platform enables developers to build personalized, socialized experiences via the Graph API and related APIs. If you use any Facebook APIs to build personalized or social experiences, you must also enable people to easily share their experiences back with people on Facebook. (b) Replicating core functionality: You may not use Facebook platform to promote, or to export user data to, a product or service that replicates a core Facebook product or service without our permission.”
Facebook, though, appears to have no issue with Twitter’s Vine posting videos to user’s feeds, but it appears Vine using Facebook’s users to “bootstrap its growth” probably didn’t appeal too well for social networking giant Facebook.
It’s also interesting to note here that giant microblogging site Twitter recently dished out Facebook-owned Instagram’s Twitter card integration on Twitter which lead to Facebook cutting off its ability to find Twitter users within the Instagram app. It appears like Facebook is just “returning the favor” on Twitter this time in this particular instance.
It sounds like it’s going to be Facebook vs. Twitter all over again in the fight for the world’s social network supremacy, don’t you think?