Campaign

Campaign

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    A campaign in digital advertising is a set of buying instructions by an advertiser that at minimum includes a price (or target price) for inventory and an associated budget to spend. Most campaigns also include criteria such as a specific start and end date, impression volumes, budget allocations, frequency restrictions, and targeting based on consumer or inventory data.

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    We use technology and real-time market insights to optimize digital advertising interactions across an expanding high-quality publisher network.