Maruti Ertiga LUV is on the Indian Roads - Page 2

Author: Car Singh
Published: April 12, 2012 at 2:44 pm
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The Maruti Ertiga will be launched in colours of blazing red, torque blue, silky silver, arctic white, glistening grey and midnight black.

The Ertiga specifications measure 4,265mm in length, 1,685mm in height and 1,695 in width with a stylish wheel of 185/65 R 15 inch alloys. The Ertiga tight turning radius of 5.2 meters is perfect for the city conditions. You can take turns with confidence, body roll is well contained and in general the handling is very predictable.

"The car is for young people who like adventure and also for office goers. Ertiga's first focus is India. Later on, we may look at introducing the vehicle in ASEAN countries like Indonesia,” Mayank Pareek, Managing Executive Offer-Sales & Marketing at the company said.

With a combo of versatility and space, it surely has nothing but success written all over it. With the launch of the Ertiga, India’s largest carmaker is creating a new niche, calling it ‘Life Utility Vehicle’ or LUV that essentially is an upgrade for hatch backers and sedan buyers.

"What we are trying here is to create a new segment of compact MPVs, just as we did with Swift in the hatchback segment. We have not been present in the MPV segment despite being the overall market leader in the country," Pareek said.

 
 

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Article Author: Car Singh

Welcome to the Technorati page of CarSingh.com, the Desi Auto site for India and the World. CarSingh is your 24/7 source for all the latest news, reviews, pics and videos. CarSingh also gives you prices of all your favorite cars. …

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