Alex MinicucciWeblog: smsmasterminds.wordpress.com/
First Published: Sep 13, 2011 / Last Published: Mar 12, 2012
Alex Minicucci is CEO/Founder of SMS Masterminds, one of the fastest growing mobile marketing companies in the country, developing and supporting localized mobile marketing partners across the U.S.
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March 12, 2012
Are Daily Deals Upping the Ante?
In response to harsh criticism, Groupon and LivingSocial are rolling out new programs to help establish loyalty and ensure customer retention.
February 8, 2012
Mobile & Social Win Super Bowl
Mobile and social proved to be important factors in Super Bowl advertisement success in 2012.
January 31, 2012
Mobile Security & Privacy Concerns
The mobile industry will see a lot more enforcement on the mobile security and privacy fronts this year regarding mobile payments, coupons and apps.in Technology
January 24, 2012
Money Goes Mobile
The mobile payment industry is booming, and it looks like consumers are finally warming up to the idea of paying with their cell phones.in Finance
January 12, 2012
A Look into Mobile Marketing’s Crystal Ball
Given the success of this past year for mobile marketing, 2012 is expected to be an even bigger year for the industry.
January 5, 2012
Loyalty Marketing Coming in Hot in 2012
2012 is expected to not only be a recovery year for the economy, but also a growth year for loyalty marketing.in Social Media
December 7, 2011
Mobile Coupons Are Big for QSR Industry
Leading provider of mobile CRM systems, Cellit, published a study detailing best practices for mobile couponing in the QSR industry.in Technology
November 28, 2011
Big Expectations for Mobile this Holiday Season
Black Friday and Cyber Monday yielded high mobile engagement among consumers, but mobile shopping is expected to soar even higher as the holiday season continues.
October 17, 2011
Deck the Halls with Mobile Offers
This holiday season, more consumers will be ditching the long lines of shoppers and instead making purchases at home on their mobile devices.
October 3, 2011
What Mobile Wallets Mean for Mobile Marketers
The mobile wallet creates an even deeper connection between consumers and their phones, giving it the potential to be a driver for mobile marketing.