Tom MatteDateline: Marketing Know-How for the Legal Industry
First Published: Mar 17, 2011 / Last Published: Mar 17, 2011
As CEO of Max Advertising and author of The Matte Pad, I focuse my endless enthusiasm on crafting creative and lasting marketing campaigns that differentiate my law firm clients, clearly communicating their messages and ultimately growing their practices. Whether it's a 10-person firm or one of the Am Law 100, I work with firms of all sizes. From branding and logo design, to advertising, collateral, websites and social media, I integrate it all together to create a cohesive and effective marketing strategy – one that helps my law clients grow and succeed. I frequently serve as a host, presenter and attendee at legal marketing events and tradeshows. I showcase my experience as a creative marketing strategist, sharing best practices for creating a legal marketing campaign and presenting my ideas on conversational branding and the changing face of marketing. I will be a sponsor and exhibitor at the LMA Conference in Orlando, FL, on April 4-6, 2011 at Disney’s Yacht and Beach Resort.