Few Public Leaders Understand the Power of Social Media - Page 2
Germany's chancellor Angela Merkel doesn't tweet, however the spokesperson Steffen Seibert is Twittering and answering tweets, actually only one of two (the other is Latvia) that seems to interact. I did think that countries going trough a crisis would jump on the possibility to communicate with their citizens, if nothing else to try to avoid violent demonstrations.
At the Italian Prime Minister home page there is no trace of social media interaction. However the Greek Prime Minister is Tweeting and quite intensely too as is the Portuguese Government.
For a while I was hopeful about the Spanish Prime Minister as the website showed logos from all the major Social Media networks – but I was quickly thwarted in my enthusiasm – it was only to share the wisdom of the prime minister, not for him to communicate with is constituencies. In particular seeing that Spain gears up to national elections tomorrow (Sunday 20 November) one would think that interaction with the citizens might be of interest. But in all honesty, this might be from the Socialist Party since it is not the office of the Prime minister that is active in an election campaign.I did have my hopes up about the Nordic prime ministers, we're after all know as being forerunners of the civic inclusive society; small countries with a flat administration and early adopters when it comes to technology, surely there in the high North we would have seen the light – but alas, Norway and Denmark is a desert when it comes to social media. There were a few blogs found on the Swedish PM home page but no links to Twitter nor to Facebook. Although there is the possibility to send a mail to the PM's office. And at least in Sweden public officials are legally bound to answer any communication from a citizen.
The Finnish government is a light in the dark - they even have a page called Government and the social media
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France – interesting enough the first link that came up in my search was to Priceminister, but the French Prime Minister isn't tweeting. Although they do have a good social media approach and the eager user can download various apps which helps the office of the Prime Minister to push information.