Reactions to story from Auto blog
Like your clothes are not there
http://ford-blog.net/ 2008/ 05/ 07/ like-your-clothes-are-not-there/
Scott Hebron wrote an interesting post today on Here’s a quick pick out P&G’s Downy Softener is being promoted in Argentina as the product that will make your clothes so soft you’ll have a like your clothes are not there. Women (not men interestingly) are shown with expressions of shock, attempting to embody their bodies with their hands, without considering being fully clothed. I’d be interested to heed how women respond to the ads. I suspect the reaction is a sense of sympathy, with the hazard of a hysterical reading of the race.
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