Young, old, big or small, kids are the main focus of any parent's life and a main subject area for all types of media and commerce. Topics of interest that often have a kid-specific spin include: television programs, toys, clothes, safety education, movies, magazines, Web sites, charities, public service announcements, technology, health marketing, etc.
Child welfare, health, and education have become increasingly popular topics of discussion in public forums since the beginning of the new millennium. Fertility issues and controversies around adoption, family values, and the child welfare system have also seen increasing attention.
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