Alexa Survey Uncovers Three New SEO Techniques to Increase Blog Traffic
This article is for entertainment purposes only; facts and opinions included may be partly or entirely fictional.
A large-scale survey, polling over 5,000 blogs, which was conducted during the first months of 2011 by Alexa Internet Inc., the well-known web ranking company, uncovered three previously unknown and ground-breaking SEO techniques that are currently utilized to dramatically improve traffic to blogs and sites.
We were able to talk with Dave Sherfesee, President of Alexa, and asked him to share his insights about these fresh new strategies. "We were pretty amazed. We are watching the web all the time, but these 3 took us by surprise", Sherfesee said.
1: More pleasing, better ranking
Recently, Larry Page took over the CEO position from Eric Schmidt. This has had a profound impact on search engine optimization (SEO), explains Sherfesee. "Larry's a very different guy. For him, people shouldn't just get good search results, but they should show more gratitude too. That's why page including his name, with key phrases like "the great leader" and "the god of search" in close proximity, instantly get great rankings." Although this may seem like an easy way to please Mr. PageRank, misspelling his name or mentioning Bing in the same context equals SEO-suicide, says Sherfesee.
2: Use the right attribute in links
After digging out old HTML specifications, clever webmasters uncovered a hidden backdoor to nothing short of Search Glory: the isveryimportant attribute, that can be implied to link (anchor) elements. Sherfesee: "We felt so stupid when this turned up. It's unbelievable. All you have to do is add that attribute and wham, you're on. I never know HTML could be so intuitive". Apparently, great care is necessary, as being overly generous with this attribute will set off Google's suspicion. "When I learned about it, I tried it out immediately on our site. Hours later I get a call from the Google Search department, asking 'is it really important?'. So, you better be careful."
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