Barbara Jones of One2One Network Interview: SOTB 2010 - Page 5
It's a lot of learning, a lot of networking, and a lot of fun. I like to bring my entertainment background to Blissdom and have musical guests. Last year we had Harry Connick, Jr. I realize that you can only go to so many conferences in one year; it's expensive and difficult to take time away from work and family so we really want to make it worth your time and energy.
Vanessa: How have you seen Twitter and Facebook evolve since you began using social media?
Barbara I see Twitter and Facebook as two very different applications. Facebook is like a backyard barbecue, mostly friends and family. I see Twitter as a cocktail party where you have the ability to pop in and out of conversations and make relationships. There's a lot more that happens behind the scenes on Twitter with direct messages. The whole space is evolving.
More businesses are getting involved in Facebook now. Facebook is the place that everyone wants to go and be, but I don't know, it's so available to so many people, but there's a minor skeptic part of me that wonders if there will be a backlash of the need for privacy and the need to not overshare so much information about your family.
From a sociological, anthropological aspect, I'm very curious to see where the space will go. But from a business standpoint, I see that women and moms are using Twitter in a major way whether it's through Twitter parties or just connecting and learning and sharing. You really are never alone if you have Twitter; there's always somebody on in some time zone.
On Facebook, people are having a tough time distinguishing between their personal and business sides.We have so many campaigns right now going to Facebook, trying to drive likes and fans. I think there's a place for all these different platforms.



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