Blog Focus: Xbox Live Social Media Users in the “Millions” Already
In a recent Blog Focus column, I focused on the buzz surrounding Xbox Live’s addition of social media applications such as Facebook and Twitter. Quoting myself, I wrote that “this is a significant development that further brings the big time gaming, broadcast media, and social media worlds together... and you don’t even need to leave your couch to absorb its impact.”
Well, it would seem that 11 days in that this is a big deal already.
Microsoft on Monday said that millions of Xbox Live members have used the new social-media features that the company pushed live a week ago.
In June, Microsoft announced it would begin offering Xbox Live users access to Facebook, Twitter, and Last.fm. And while the manifestation of each of those services is scaled down on Xbox Live, the rollout has been one of the company's big pushes this fall for its hugely popular online system.
And of course it’s causing the bloggers to get their blog on:
• Kotaku: Earlier this month, Facebook went live on Xbox LIVE. Loads of people have logged onto Facebook via LIVE. "Loads" is not very descriptive. "Two million" is.
• Destructoid: [David] Dennis didn’t have numbers for the amount of people who got bored with both apps and went to play Modern Warfare 2. He also didn't have a number for the amount of people using the Twitter app, but we’re guessing a lot of people signed into that as well. Not many can resist sending that, "Hey, I'm doing this over LIVE" tweet. Not many at all.
• CrunchGear: In related “social” news, Microsoft says that around half a million Last.fm account were created with the launch of Xbox Live-Last.fm compatibility.
• TechSpot: Meanwhile, the Zune marketplace — formerly called Xbox Live marketplace — served videos to 1.7 million users in the first week available. No figures for Twitter's usage were offered, but Dennis did say that there have been "tweets from nearly every market where we have Xbox Live."
• Edge Online: With around ten per cent of Xbox Live’s 20 million user base accessing Facebook, the service may be the most heavily adopted of the new features introduced with the most recent Xbox 360 system update.
On a personal note, I have yet to play with the Xbox’s new social features as I’m suffering through a bout of the dreaded Red Ring of Death. If the stars align brightly and correct-like I will receive my receive my repaired and newly undead Xbox this very night, a Thanksgiving Miracle if there ever was one I’d say. Well, in geeky terms, anyway.