Do We Prefer Social Media to Sex?

Author: Adi Gaskell
Published: October 06, 2012 at 7:11 am
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facebook harming sex lifeA while ago I wrote about a study showing that an increasing number of people use Facebook while making love.  Bad enough you might think, but social media has been shown to get in the way of love making in an even more fundamental way.

A study conducted by the University of Chicago found that for an increasing number of people, accessing social media is actually more enjoyable than having sex.

Yes, you read that right, going on Facebook is better than sex.  The study found that the lure of Facebook was stronger than more traditional activities such as smoking and having sex.

“Desires for media may be comparatively harder to resist because of their high availability and also because it feels like it does not cost much to engage in these activities, even though one wants to resist,” Wilhelm Hofmann, the study’s lead author, told the Los Angeles Times.

People ranging in age from 18 to 85 took part in the poll by using smart-phones to regularly update researchers regarding their cravings to check in with online communities.

Yearnings for fixes of Facebook, Twitter or other social networks were ranked as the hardest desires to resist, according to reports about the findings.

The study joins another study earlier this year in harming the sex lives of the now 1 billion people using Facebook.  It found that users of the social network had a negative image of their own bodies, and thus felt less sexy.

So beware folks, Facebook is bad for your sex life.

 
 

About this article

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Article Author: Adi Gaskell

A writer on management issues for publications such as Professional Manager, CMI, HRM Today, Business Works and Technorati. I also cover social media for Social Media Today, DZone and Social Business News.

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