Five Tips to Being a Better Blogger for Your Readers
Blogging is old hat. Online journals like Blog City, Geocities, Live Journal and the original Blogger (pre-Google), paved the way for today's Wordpress, Squarespace, Google's Blogger and CSS.
Despite blogging being around for quite some time, there are still writers and executives of companies out there that are nervous about blogging. They don't know what to say. They don't think anyone will care to read their stuff. They just don't think it's worth the investment.
However, once most bloggers get a whiff of success, i.e. your first thread that reaches over 100 views and gets a slew of comments, they are hooked.
Then, the doldrums of blogging kick in and you find yourself inspiration-less. A combing of your RSS reader provides zippo in the idea department. The news seems to be spinning itself around and around, regurgitating coverage. All of a sudden, you have a blinking cursor staring at you in the face with no end in sight, never mind 600, jam-packed words.
So, what are bloggers to do when the funk hits the fan? How can you be a better blogger?
Explore and Push Your Limits
Get out of your comfort zone. If you write about sports often, try covering politics. Read the Huffington Post or news websites and their political channels. Educate yourself on the topic and start to form opinions around a specific issue. The point here is, by doing actual reporting, you'll challenge yourself to report, and not just simple write. You're readers will respect the effort and you might catch them off guard, which could result in more comments, more engagement and ultimately, more traffic.
Challenge Your Readers
Your readers will get into a funk as well. They will expect the same type of content from you over a period of time. Every once and a while, you need to throw a curve ball at them and lay down a challenge. It could be as easy as baseball trivia or a political debate. The idea here is to get your readers to think and react, not just read.