Google Buys Social Start-Up Meebo For $100 Million
Search giant Google is at it again buying companies and products to beef up its ever-growing business portfolio. The company just bought Quickofffice a few days ago. And their latest acquisition? Social start-up Meebo.
According to a report, Google just bought messaging and advertising service Meebo reportedly for a tune of a $100 million!
Meebo is a chat service that allows you to sign-in to popular instant messaging service like Yahoo messenger, Facebook Chat, AIM, and MSN messenger, all with one web-based login. An estimated 60 to 100 million people currently use Meebo.
In a Meebo blog the company had said:
"We're happy to announce that Meebo has entered into an agreement to be acquired by Google. For more than seven years we've been helping publishers find deeper relationships with their users and to make their sites more social and engaging. Together with Google, we're super jazzed to roll up our sleeves and get cracking on even bigger and better ways to help users and website owners alike. We've had a blast building Meebo so far and we're really excited to start the next leg of our journey".
It is believed that Google intends to integrate some of Meebo's technologies into its own online properties to increase the Search giant's reach with its customers and to extend the reach of Google+ on the Web.
Now the question if Meebo is indeed a good acquisition from Google still remains to be seen. One thing is for sure: The media and the social networking world will be listening and watching for the impact that Meebo has on Google.