It's Now Or Never to Rename Valentine's Day as Elvis Day!
If you are someone who feel a tightness in your chest and tear drops swell in your eyes as you listen to any of Elvis songs, perhaps no one but Elvis can make your Valentine's Day! You are almost certainly a baby boomer and you owe this to Elvis before you go; it is time to rename Valentine's Day as Elvis day.
Valentine's Day is the ultimate celebration of love, the most precious of human feelings, personified by Elvis as no one else has. This is borne out by the titles he chose for his songs and their lyric, almost all of which had nothing but love to sing about. Why are we then waiting for the Kind Bishop St Valentine to abdicate to place the King himself on the throne of love?
What makes Elvis uniquely deserving is the emotional avalanche of each of his songs, delivered with powerful voice, intonation, timbre and mountains of emotion to someone in front of him, making you feel that someone was no one but you. Arguably even Luciano Pavarotti's superb delivery of the original "O Sole Mio" has never achieved the emotional turmoil of "Now or Never by Elvis" in listener's minds.
If 35 years after his death, in the age of social media, we still haven't done it, only the commercialism and short sightedness for immediate profits must be blamed.
As some one said "You can bet that Col Parker, Elvis' manager, would have been all over social media: for a price. It would cost money to click onto the official Elvis page, or even his website. If not that, you'd have to pay to use it, with a teaser front page leading to a pay for Elvis main section. Nobody got to see Elvis for free, the Colonel saw to that."
In reality, even without the Colonel around, the situation is exactly the same. Despite the social web being a free for all world on its own, nothing about Elvis is really free, which virtually destroy any chance of the legacy of Elvis being passed on to the future generations.
In today's competitive world of modern electronic media and entertainment, with different values and buckets of emotions of anger, hatred, lust, fame and glitterati, dominated by Lady Gaga and Justin Bieber, the softer qualities of love, romance and angst of separation and loss, which endeared Elvis and his music to a generation, do not find much of chance to survive.Continued on the next page