Kloutmageddon? Site Hiccup Makes All Klout Scores a Perfect 10

Author: Steve Woods
Published: July 06, 2012 at 9:41 pm
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Sometime Friday night, social network scoring site Klout.com had a bit of a hiccup in its system. When I visited the site, I was warned that, unfortunately, my score had plummeted a full 41 points. Ouch.

At first I thought I'd done some sort of major faux pas on Twitter today, had shared way too many bbq pics on Facebook, or all of my Walmart FourSquare checkins pissed off the wrong guy. I decided to check the score of one of my favorite social sharers, Reg Saddler, or Twitter's @zaibatsu. Saddler enjoys a following of a quarter of a million, has consistently had an extremely high Klout score, and is considered a "celebrity" on the social scoring site. The results of a comparison? Dead even at 10.

I then checked to see how Ashton Kutcher was doing. Even though Kutcher has all but ditched a variety of social networks, and rarely tweets from @aplusk, his score has typically run around 76 these days, likely due to his faithful 11.3 million followers. Friday night? A democratic, across-the-board 10. Just like Saddler. Just like me and you.

I contacted Klout, and was emailed a reply that the social scoring site had indeed "experienced a display issue that was resolved in about 45 minutes", adding that it was "an anomaly that affected score loading for users." As you can see, the anomaly has artificially lowered everyone's Klout score, a number from 1 - 100 based on a highly complicated algorithm, to the very low 10. Across the board.

I found a lot of worried people on Klout's Facebook page, including a few tongue-in-cheek commentaries. Klout was responding to each and every inquiry.

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Article Author: Steve Woods

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