Promoting Your Blog on Facebook: The Nuts and Bolts Guide
This morning I decided to dive into a bit of promotion in social media. I have quite a bit of content on my blog now and thought it was time I started putting some serious thought into generating some more traffic. My first choice for advertising in social media was Facebook — no surprises there, right?
I did have a bit of trouble figuring out how to get my blog articles feeding onto my Facebook page, and I am assuming if you are reading this article you have intentions to promote your website on Facebook as well. If this is the case, then please read on, because if you know as little as I did about it when I started, then this article will save you a lot of frustration.
The Idea
The idea that I had in my head was simple. I wanted the posts that I published on The Daily Grind to appear as wall posts on a Facebook page. The wall posts on the Facebook page would need to contain the title of the article as a link and a small excerpt of the article as a description below. The title link, when clicked on, would take the user to the full article and 'Bob's your auntie!' More traffic for me.
Even though the concept was simple, the execution proved a little frustrating but after much mucking about I finally managed it. You can see the final result on The Daily Grind's brand-spanking new Facebook page. (Become a fan; you know you want to *nudge*)
Creating the Page
First things first, I had to create a Facebook page. This was the easy part. All you need to do is go to Facebook's Page Creation page and create a Community Page. I already had my own personal Facebook account so I didn't need to sign up, but if you don't have a Facebook account already, you may need to register.
Continued on the next page
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