Feature: SXSW 2010

Summing Up SXSW

Author: Guy Malachi
Published: March 18, 2011 at 3:40 pm
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South By Southwest Interactive is (finally) over and we can all get back to our normal lives (unless it's normal for you to go out every night, meet hundreds of people, and get free food and drinks everywhere you go).

For those who don't know, South by Southwest (SXSW) is a set of interactive, film, and music festivals and conferences that take place every spring in Austin, Texas.

Here's the rundown for this year's SXSW highlights, disappointments, winners, and losers. These are all based on both my personal experience there and on feedback that I got from talking to tons of other geeks and techies there.

Highlights


  • Klout party - Klout rented a house, had food, drinks, and a live band (Audio Runner). But what made it stand out was that they had a good crowd and the timing: noon on Saturday, which is kind of a downtime in terms of events. Just a good time talking to cool people on a Saturday afternoon.

  • 140conf party - Tons of great people at the Lanai + open bar = great time. Jeff Pulver really knows how to draw in a crowd and everybody enjoyed themselves.

  • Lean Startup party - SXSW is all about people, people, people. Dave McClure and Eric Ries got a great group of people together, that's what this event was about. After a few hours at the Lean Startup party, the group I was with that night actually left to go to the foursquare party, and then came back to the Lean Startup event since it was so much better.

  • Conduit pool party - obviously I'm totally biased here so I didn't want to include Conduit's party in this list. The only reason I decided to include it was because other people kept saying it was one of their highlights. So for those who missed it, Conduit had a pool party BBQ on Sunday afternoon. The setting was quite different from other events: it was held at the pool of the prestigious Ashton Austin condos. The setting, timing, food and drinks were great and lots of people actually got in the pool despite the cloudy skies.

  • SVB - SVB packed the two floors of the Parkside on 6th with top notch people. Everything from investors like Tim Draper to bankers and entrepreneurs were there. And they had a live 80s cover band, great dinner, and surprise show by Andrew Mason (CEO of Groupon) playing the piano to top it off.

  • Pud meetup - this relatively small meetup (probably about 30 people) was organized by Phillip (pud) Kaplan founder of Blippy (among a ton of other things). Forget the pizza and hotdogs, just chatting with cool people like Alex from Million Dollar Homepage, Aaron founder of Urban Dictionary, and Bram from Bittorrent was awesome.

  • Foo Fighters surprise show - for those who got in (the lines were LOOONG) was a fun way to end the SXSWi craziness.

Continued on the next page
 
 

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Article Author: Guy Malachi

Chief Geek at Conduit & blogger about technology and web culture at http://atguy.com

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