From England to Iowa: It's Been a Great Week for Lotus
Nigel Mansell, Group Lotus ambassador and 1992 Formula One World Champion said: “What a joy it was to be reunited with my old 81B [pictured above] after 30 years. This is a very special place, Hethel, and it was wonderful to open the circuit today by driving alongside my sons Leo and Greg.” Image Credit: Lotus Group (2011)
Group Lotus has had a pretty great week for its brand and its addition to motor culture history.
Earlier this week, across the pond in England, Nigel Mansell officially opened Group Lotus’s revised and restored Hethel test track with a roar from the 1981 Essex-Lotus 81B in which he started his glorious Formula One career more than 30-years-ago.
Mansell led a convoy of seven stunning racing cars from the Lotus stable, including the innovative 1980 Type 88 twin-chassis car – which the rule makers never allowed to race; the Lotus Type 125 Exos Experience car driven by fellow F1 legend Jean Alesi; and a brace of Lotus Renault GP cars piloted by current F1 stars Vitaly Petrov and Bruno Senna.
This was the first time that modern-era F1 cars had blasted around the historic Hethel tarmac since the early 1990s. The layout of the 2.2 mile circuit had changed very little, with one extra corner added, but the new asphalt and larger run off areas are better suited to modern racing and performance car testing. Its mixture of corners, straight and braking zones makes it ideal for testing and optimizing every performance aspect of the new era of Lotus products, and evaluating car control at the Lotus Driving Academy.
"A year ago we set out our plans to introduce a new model line up, ambitious motorsport plans and a revitalization of the iconic Lotus brand," said Dany Bahar, Group Lotus CEO. "A year in, we are meeting all the targets and milestones we set ourselves. One of the milestones was the opening of our test track. You might say this is just a refurbishment of a track and not a major achievement in itself, and I agree. However, mentally and psychologically seeing this project accomplished demonstrates that step-by-step our vision is becoming a reality. It shows our entire workforce and our partners that we are delivering on our promises."
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