Ad_Age
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Latest blogosphere posts tagged “Ad_Age”
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Best Buy updates the traditional holiday wish list
Snoo.ws —
Authority: 132
Best Buy is well known for its investment in social media and its willingness to make use of the two-way communication tool to better serve, interact and engage its consumers. Recent campaigns have made use of social networking sites such as YouTube, Facebook and Twitter including its holiday application and microsite ...19 hours ago -
Shiny Suds … Too Dirty?
Ad Mavericks —
Authority: 121
A hat tip to Bob Garfield at Advertising Age for finding this one. Want to see how quickly a great creative idea can get blasted out of the media in the new world of social media? Method is a company that markets organic bathroom cleaners. The premise for differentiating their product is to convince ...1 day ago -
7329: Ad Age, Quit Looking Clueless.
MultiCultClassics —
Authority: 527
Read the Advertising Age editorial below, followed by a MultiCultClassics perspective. Quit Looking for Offense in Every Single Commercial An Ad Age Editorial While the words in this space are usually directed at marketers, we’d like to take an opportunity to talk to all of those out there who often find ...2 days ago -
Comment on Other Blogs to Generate Ad Agency Traffic
FUEL LINES Fueling Ad Agency New Business Through Social Media —
Authority: 461
For inbound new business leads, you must have traffic to your site. Commenting on other blogs is a way to generate traffic to your agency’s blog. To be part of the conversation, increase awareness that will in turn generate traffic to your agency’s blog, it is to your advantage to read and comment on other ...2 days ago -
One More Sign of Nuclear Energys Growing Public Acceptance
NEI Nuclear Notes —
Authority: 467
Not exactly a tipping point, but when advertisers are using nuclear energy power plants in their creative to reach ad agencies and designers, you know that something has changed. We found this ad atop a newsletter from Creativity , an Advertising Age publication. Hyperbolic side note for effect: To ...1 week ago -
Verizon & AT&T: Second & Third Largest Advertisers
RyanSpoon.com —
Authority: 468
If you’re reading this blog: you likely either own an iPhone or an Android device … and you’ve likely read my coverage of the marketing blitzes around Droid and around Apple’s iPhone … and you’ve probably seen the recent commercials from Verizon and AT&T around 3G maps: But did you know that ...1 week ago -
Ad Industry Innovators # 20: Citrus
Hitch: Connecting Marketing Innovators —
Authority: 113
Citrus is a northwest ad marketing agency with 26 people with offices in Portland – Bend – Whitefish, MT (yup, handles the Lottery plus) and soon Memphis. Peter Levitan is its founder.I first met Peter in a recent ad agency search I conducted. In their capabilities presentation, they were the ...1 week ago -
Gratitude in tough times: Your advertising agency may have taken a beating but it is still yours.
Gods of Advertising —
Authority: 118
Beyond the low-hanging fruit… As we approach Thanksgiving, I’m compelled to say a little something about gratitude. After all, gratitude is the very definition of giving thanks. Many of us (myself included) often experience a lapse in gratitude. We get caught up in the business of work and the mostly silly dramas ...2 weeks ago -
Ypulse Monthly Events Roundup: SF MusicTech Summit, National Film Festival For Talented Youth & More
Ypulse —
Authority: 475
Today were bringing you our monthly roundup of cool youth media and marketing events you or your company may want to attend. If your company hosts an event relevant to the youth media or marketing space that youd like us to highlight, email me . November Event Updates Ed. Note: For more 2009/2010 events check last ...2 weeks ago -
7263: Coca-Cola Is Keeping It Real…?
MultiCultClassics —
Authority: 527
Advertising Age published a lengthy report on the future marketing vision at Coca-Cola. Most interesting was the following excerpt: Multicultural plans But the most significant changes appear to be in the multicultural space, which [chief marketing officer of Coca-Cola North America Katie Bayne] said will be a ...2 weeks ago -
New York Times, TV Guide, Advertising Age and People Magazine Editors Share New Media Trends and Insights with LA Entertainment Publicists
MAYO PR —
Authority: 99
By George S. McQuade III West Coast Bureau Chief EPPS Panel on New York Media “We have a designated Twitter person, and when you see our newly redesigned website in January, you’re going to see something interesting with Twitter,” said West Coast Editor Michael ...2 weeks ago -
15 Risks Small-to Mid-size Ad Agencies Can’t Afford to Take
FUEL LINES Fueling Ad Agency New Business Through Social Media —
Authority: 461
The only constant in advertising is change. To maintain success, you have to keep up. That isn’t easy. Especially with this revolutionary change we’re experiencing in communications. I try to learn something new every day. I know that to do so is essential for my ability to survive, let alone succeed. “In ...2 weeks ago -
An ad agency grown-up weighs-in on changes needed to the procurement process
Burst Media Company Blog —
Authority: 118
Good interview with Tara Comonte in Ad Age today. Tara is the COO/CFO of Mediabrands and especially well-qualified, therefore, to talk about changes needed in agency compensation models. Sober and thought-provoking. Posted in Uncategorized Tagged: Ad Age, ad agency compensation, internet advertising, Mediabrands, ...3 weeks ago -
News Roundup: One Tree Hill, Gossip Girl, 90210 and More
TeenDramaWhore —
Authority: 136
Be sure to check out The CW’s site for all the new video content this week. We don’t have ratings yet for last night’s One Tree Hill and Gossip Girl as Nielsen (the company responsible for them) had technical difficulties today. The CW Source has podcasts for last week’s OTH and GG . MTV has an ...3 weeks ago -
"In a dismal year for automotive sales and marketing success stories, branded entertainment has..."
editorlisa —
Authority: 113
“In a dismal year for automotive sales and marketing success stories, branded entertainment has produced some of the few bright spots… So it’s no surprise Nissan’s Infiniti is expanding its relationship with Sundance Channel’s SPECTACLE: ELVIS COSTELLO WITH…, which returns for its second season Dec. 9.” ...3 weeks ago -
Lead or Follow. But Don’t Call Yourself An Expert.
TheLetterTwo.com —
Authority: 114
I have nothing against the professionals who are knowledgeable in their own respective fields. Really. What I think would be in poor taste is for people in rather new fields to call themselves “experts”. For marketers, when we’re trying to get into a particular industry and reach out to the masses, we’re ...3 weeks ago -
7249: No Diversity In Hiring Trends.
MultiCultClassics —
Authority: 527
Advertising Age published the story below about industry hiring trends. Despite allegedly speaking to over a dozen recruitment agencies—including Tangerine-Watson —the report makes zero references regarding diversity. Nice. Recruiters Say Hiring Is Coming Back to Life, Slowly Searches Rise for Talent Across ...3 weeks ago -
Social media etiquette for brands
Snoo.ws —
Authority: 132
When brands aggregate content for blogs, websites or campaigns they turn to crowdsourced or user-generated content (UGC) to fill space. What they may not have anticipated is the question of ownership and rights in a space that is generally considered open and sharing. “Fortunately or unfortunately the internet ...3 weeks ago -
7239: The Marcus Graham Project Explained.
MultiCultClassics —
Authority: 527
Advertising Age presents a nice video featuring Lincoln Stephens discussing The Marcus Graham Project. Eddie Murphy’s Long-Term Effect on Ad Agency Diversity Story of Dallas’ Marcus Graham Project NEW YORK (AdAge.com) — How is Eddie Murphy playing a role in a new push to diversify ad agencies? Former ...4 weeks ago -
Hyundai wins Advertising Age Marketer of the Year award
Autoblog —
Authority: 747
Filed under: Car Buying , Sedan , Marketing/Advertising , Hyundai , Luxury , South Korea Hyundai Genesis Sedan - Click above for high-res image gallery Allow us to set the stage. The year was 2009, the month was February. The U.S. economy, which for months had been showing signs of springing a leak, ...4 weeks ago

