Brian Solis

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Latest blogosphere posts tagged “Brian Solis”

  • Inbound Marketing: Get Found Using Google, Social Media and Blogs


    Brian Solis - PR 2.0Authority Authority: 646
    Inbound Marketing is a new book written by Brian Halligan and Dharmesh Shah of HubSpot. This book is an exceptional guide to understanding the landscape of creating and maximizing presence. Inbound Marketing refers to the act of consumers discovering your brand through various forms of online media, without your ...
    8 hours ago
  • On PR, Social Media and the Evolution of the Web with Robert Scoble


    Brian Solis - PR 2.0Authority Authority: 646
    I recently visited good friend Robert Scoble , his lovely wife Maryam and their family in Half Moon Bay. It was an overdue trip, one without an agenda. It was a fleeting opportunity to catch up, talk a bit about the latest book , and also an excuse to have a fireside chat, literally, on the grounds of the Ritz ...
    1 day ago
  • PBS MediaShift: Social Media Marketing


    Brian Solis - PR 2.0Authority Authority: 646
    Mark Glaser ( @mediatwit ) is the executive editor of PBS MediaShift and also the host of 5Across. MediaShift serves as the guide to the future of the digital media revolution. Over the years, I’ve followed Glaser’s work closely. His astute observation and poignant sense of distillation and direction help his ...
    2 days ago
  • The Benevolent Acts of Reciprocity and Recognition


    Brian Solis - PR 2.0Authority Authority: 646
    Source: Shutterstock I believe if Social Media warranted a mantra, it would look something like this, “Always pay it forward and never forget to pay it back…it’s how you got here and it defines where you’re going.” This is the credo I live by and something that has only been reinforced as part of my ...
    4 days ago
  • The Twitter Star: Nova or Supernova?


    Brian Solis - PR 2.0Authority Authority: 646
    Source: Shutterstock Nova: a star showing a sudden large increase in brightness and then slowly returning to its original state Supernova: a star that suddenly increases greatly in brightness because of a catastrophic explosion that ejects most of its mass I recently wrote about reports on the documented ...
    6 days ago
  • PBS MediaShift | 5Across November, 2009 | Social Media Marketing | PBS


    Learn Free Internet Marketing Learn Free Internet Marketing Strategies using Video, Articles, Social Networking, Social Media, Web 2.0, Blogs, Affiliate MarketingAuthority Authority: 167
    www.pbs.org Everyone talks about social media marketing, and how businesses must be on Twitter and Facebook to succeed. This roundtable of experts gives advice on what works — and doesn’t — for small businesses, non-profits and big companies in the social media space. Share on Facebook
    1 week ago
  • The Social Media (R)evolution: Your Time is Now


    Brian Solis - PR 2.0Authority Authority: 646
    Source: Shutterstock The Future of the Social Web is here today and we’re learning that engagement is not a matter of if or when, but to what extent, how and what value can we deliver and derive from it. The Social Web is much more than a window into information and interaction, it is a completely transformative ...
    1 week ago
  • On Twitter and Social Networks, Brands Benefit from Conversations


    Social Media TodayAuthority Authority: 681
    Source: Shutterstock A recent study revealed 20 percent of tweets published are actually invitations for product information, answers or responses from peers or directly by brand representatives. Now we learn that Twitter users are actively paying attention to brands on the popular information network. ...
    1 week ago
  • On Twitter, What Are You Doing Was Always The Wrong Question


    Brian Solis - PR 2.0Authority Authority: 646
    What are you doing? Perhaps, Twitter asked the wrong question all along. In all honestly, who cares…it was really never about “what you were doing” that inspired your network to stay connected nor was it the siren for attracting new followers. We chose to follow you because you moved or encouraged us to do ...
    1 week ago
  • 5Across: Social Media Marketing 101


    learning.nowAuthority Authority: 689
    Theres a new series of demands being made in company meetings everywhere: "What is our social media strategy? What are we doing on Facebook and Twitter? I want followers and fans, and I want them now!" But before companies large and small -- as well as non-profits and charities -- jump into social media, they need ...
    1 week ago
  • On Twitter and Social Networks, Brands Benefit from Conversations


    Brian Solis - PR 2.0Authority Authority: 646
    Source: Shutterstock A recent study revealed 20 percent of tweets published are actually invitations for product information, answers or responses from peers or directly by brand representatives. Now we learn that Twitter users are actively paying attention to brands on the popular information network. ...
    1 week ago
  • The Golden Triangle


    Brian Solis - PR 2.0Authority Authority: 646
    Source: Shutterstock Prior to keynoting the PACA conference in Miami, Maria Kessler, president of the PACA Association, asked me if I had read a recent post by Fred Wilson entitled “ The Golden Triangle .” We were deep in conversation as I was seeking an alternate title for my next book that identifies the ...
    1 week ago
  • With Klout Comes Influence: How To Find Influencers on Twitter


    Brian Solis - PR 2.0Authority Authority: 646
    This is the uncut version of my latest post on TechCrunch … Measuring individual influence in Social Media is as coveted as it is elusive. While many tools claim to calculate authority, it is the definition of influence that requires clarification in order to grasp the relevance and differences of existing tools ...
    1 week ago
  • Twittfaced: Your Toolkit for Understanding and Maximizing Social Media


    Brian Solis - PR 2.0Authority Authority: 646
    While the title invites a predicted round of wordplay, I will spare you the attempts at low hanging witticisms. During this past summer, I was in the throes of promoting my current book and writing my next title (which I won’t officially announce until January 2010.) As I was deep in the zero hour, I was ...
    1 week ago
  • Book Club: Putting the Public Back in Public Relations


    Brian Solis - PR 2.0Authority Authority: 646
    After publishing Putting the Public Back in Public Relations with Deirdre Breakenridge , one of the greatest rewards was the ability to connect with wonderful people all over the world who are facing extraordinary challenges while also accomplishing amazing things. I’ve learned first-hand from their ...
    2 weeks ago
  • Guess How Many Tweets Fly Across Twitter Each Day


    Brian Solis - PR 2.0Authority Authority: 646
    Source 1 million, 5 million, 10 million…? If you guessed 10 million, you weren’t even half right. According to new data from Pingdom , Twitter users are averaging 27.3 million tweets per day, with an annual run rate of 10 billion tweets. Just last month, Caroline McCarthy of CNET reported that the 5 ...
    2 weeks ago
  • Bloggers- Are you having fun yet?


    My Philly NetworkAuthority Authority: 145
    Image via Wikipedia The worst question in social media . Scoble knocks it out of the park again with a great answer to a great question. Someone asks him how to get followers/traffic and he goes on a “good content” tirade. Here’s my two cents…What do you think? “That’s like the sound of one ...
    2 weeks ago
  • Win a Social Media Marketing Library


    Small Business Marketing Blog from Duct Tape MarketingAuthority Authority: 577
    Win a Social Media Marketing Library This content from: Duct Tape Marketing In a fit of collaboration goodness I would like to gift one set of seven awesome books to the person that most creatively answers the following: I get the biggest return for my business using social media when I [fill in the blank] ...
    2 weeks ago
  • Searching and Monitoring–more important and more powerful than ever


    CrisisbloggerAuthority Authority: 117
    For the past few months whenever I have been presenting to groups on crisis communication or Joint Information Center operations I have said that the most important job of crisis communication today is rumor management. It most certainly is not putting out press releases, and it may not be that important to put out ...
    2 weeks ago
  • PRSA09: Discussing the PR Revolution


    Online Marketing BlogAuthority Authority: 616
    If you have ever wanted to be a fly on the wall listening to experts talk about the convergence of PR and Social Media, here’s your chance.   PRSA brought together the following people to lend their thoughts about the PR (R)evolution: Moderator: Kami Watson from My PR Pro and Panelists:  Deirdre Breakenridge ...
    2 weeks ago

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