Coca Cola
In an endeavor to invent the ultimate medicine and the perfect drink rolled into one, pharmacist Dr. John Stith Pemberton in the late 1890s attempted a version of a popular cocaine-laced wine known as Vin Mariani, touting it as a remedy for morphine addiction.
Earlier, in 1886, responding to local prohibition laws, Pemberton had developed the first recipe for "Coca-Cola." It must have packed quite a kick - he kept the five ounces of coca leaves per gallon of syrup, and added caffeine derived from the kola nut.
As Pemberton's health declined he sold shares to a few people. By 1892 entrepeneur Asa Griggs Candler had acquired all rights to the company -- some say unfairly -- when he formed Coca-Cola Inc. His marketing genius was undisputed — he was among the first to use modern marketing techniques. Confectioner Joe Biedenharn was the first to bottle Coca-Cola in summer 1894. An iconic product was born.
Today, Coca-Cola products are sold worldwide with soft drink permutations ranging from Cherry Coke to Diet Coke as well as the "classic" formula. And even though a 1985 attempt to change the recipe resulted in the resounding flop infamously known as New Coke, people all over the world today "have a Coke and a smile" at the rate of one billion drinks per day.
Latest blogosphere posts tagged “Coca Cola”
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Happiness expedition around the world
Gadling —
Authority: 690
Filed under: Stories , News Toño, Kelly and Tony are a team of three multilingual "happiness ambassadors" embarking on Expedition 206 , a Coca-Cola sponsored trek around the world in search of happy things. Margarita Alvarez (pictured far left), president of the Coca-Cola Happiness Institute in Madrid, met ...6 hours ago -
Warren Buffetts Kraft move should be no surprise
Daily Telegraph | Telegraph.co.uk —
Authority: 955
If you study Warren Buffetts investment strategy, its easy to see why the billionaire stuck his head above the Kraft parapet on Tuesday.6 hours ago -
In Search of Your Booker Moment
Inside the Marketers Studio - David Berkowitz's Marketing Blog —
Authority: 125
Cory Booker image by Getty Images via Daylife Have you shoveled any of your consumers driveways lately? Justabout everyone but Newark, NJ Mayor Cory Booker can put their hands down. Booker, a savvy enough marketer that he can get some positive inkfor Newark, is not a bad role model for marketers. As ...8 hours ago -
Dragging a Coke Machine Down the Road
Neatorama —
Authority: 762
( YouTube link ) Nicholas Nunley needed a little cash, so he did what anyone would do -he hooked a Coke machine to his car and drove off! Deputies from the McMinn County Sheriff’s department in Riceville, Tennessee chased Nunley as sparks flew from the dragging machine Wednesday morning. The Coke machine eventually ...9 hours ago -
Vitrue releases top 100 social brand rankings
Snoo.ws —
Authority: 133
Vitrue released its second annual ranking of the most social brands, The Vitrue 100 . With the overwhelming adoption of social media among marketing professionals this list helps to establish and bring credibility to this emerging space and provide the industry with overall trends that highlight the most social ...12 hours ago -
Befana a chi?
DaringToDo.com —
Authority: 147
E’ del tutto evidente che se la Befana non è riuscita a superare la dimensione italico-provinciale è perché alla spalle non ha mai avuto una multinazionale delle bollicine pronta a sponsorizzarla. Sì, il riferimento è proprio a quel ciccione di Babbo Natale che, per il solo fatto d’aver prestato la sua ...18 hours ago -
Coca- Colla, the Bolivian drink
IP tango —
Authority: 424
Last weekend all major Latin American newspapers reported that Bolivia will start producing an energy soft drink made from coca leaves. The name chosen is ‘Coca-Colla’ and it will be presented in a bottle with a red label. If it sounds familiar, wait to hear this. Apparently, the drink is dark, sweet and fizzy! ...18 hours ago -
Coca Cola bottle evolution
Random Infinity —
Authority: 143
Coca Cola bottle evolution1 day ago -
Super Bowl Ads: Only Three Left!
BloggingStocks —
Authority: 656
Filed under: Coca-Cola (KO) , PepsiCo (PEP) , General Motors (GM) , CBS Corp B (CBS) , Gannett Co (GCI) Despite the media slump thats been running alongside the worldwide recession , CBS ( CBS ) isnt having any trouble moving ad space for the Super Bowl . The event is still more than a month from now, but ...1 day ago -
Kesha @ the Z100 & Coca Cola All Access Lounge Show & Backstage 12-11-09 ~REQ FILL~ x22
NoWatermark.net —
Authority: 164
%content%1 day ago -
55DSL & Coca-Cola Zero Limited Edition Bottles
POPSOP.COM. Brand news. Brand communications. Brand design. Package design —
Authority: 522
Diesel’s 55DSL and Coca-Cola Zero encouraged Japanese designers to create new looks for the limited edition of the contour bottles, dedicated to the XV Anniversary of the brand. There were more than 600 entries, but only 15 designs appeared on the bottles. The soft drink and the clothes brands inspired the Asian ...1 day ago -
All natural Sunday morning readings
The Mex Files —
Authority: 439
Things go better with coca… Otto and BoRev indulged in dueling snark over “Cola Colla” (“Colla” is Bolivian slang for one indigenous group, which has traditionally grown coca, and has been looking for alternative internal markets). Sabina, at Hollow Hill , reviews the non-recreational uses of the ...2 days ago -
Thai Coca-Cola Can Design
The Philippines and Beyond —
Authority: 124
Happiness Factory - Coke can design from Thailand from my uncle. Thanks! :D I have more than 60 Coca-Cola cans from all over the world in my collection. Thank you to everyone who have contributed to it! XD3 days ago -
East of Africa: Toliara (Tuléar)
Gadling —
Authority: 690
Filed under: Photos , Stories , Africa , Madagascar , Budget Travel Our driver has a big smile on his face. He points ahead at the landscape which has become increasingly flat in the past hour or so. I follow his finger up to see the road dramatically disappearing into a vast, clear, blue horizon. After ...3 days ago -
Coca-Cola: Hopenhagen, 3
Ads of the World —
Authority: 700
Hopenhagen Coca-Cola a bottle of hope. Lets recycle every bottle. Lets make the UN Climate Change Conference in Copenhagen a success. Lets turn Copenhagen into Hopenhagen. Learn about the PlantBottle and join the movement at livepositively.com3 days ago -
Coca-Cola: Hopenhagen, 2
Ads of the World —
Authority: 700
Hopenhagen Coca-Cola a bottle of hope. Lets protect our rivets and lakes. Lets make the UN Climate Change Conference in Copenhagen a success. Lets turn Copenhagen into Hopenhagen. Learn about the PlantBottle and join the movement at livepositively.com3 days ago -
Coca-Cola: Hopenhagen, 1
Ads of the World —
Authority: 700
Hopenhagen Coca-Cola a bottle of hope. Lets make plastic bottles out of plants. Lets make the UN Climate Change Conference in Copenhagen a success. Lets turn Copenhagen into Hopenhagen. Learn about the PlantBottle and join the movement at livepositively.com3 days ago -
2PM wants to work with…
allkpop —
Authority: 589
Fangirls prepare yourselves because each 2PM member picked himself a lovely lady to work with. On the 1st January edition of MBC Section TV , each 2PM member was interviewed and asked which actress / celebrity each would want to shoot a CF with. The answers were pretty interesting. Junho picked busty teenager ...3 days ago -
Queens Park Rangers Kaspars Gorkss speaks about the 3rd Round FA Cup match against Sheffield United
Soccer City FC —
Authority: 141
Off to Football London for the read -- Kaspars Gorkss Q and A Interview - December 20094 days ago -
PespiCo makes an interesting marketing decision
BloggingStocks —
Authority: 656
Filed under: Coca-Cola (KO) , PepsiCo (PEP) , Marketing and advertising I was surprised to read that PepsiCo, Inc. ( PEP ) isnt going to utilize the Super Bowl for advertising purposes. According to this item over at BNET.com , the soda giant will not air commercials for its beverages during the popular annual ...4 days ago

