Comscore

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Latest blogosphere posts tagged “Comscore”

  • Cyber Monday sees more traffic, more conversions


    BizReportAuthority Authority: 577
    With both Black Friday and Cyber Monday in the past, the holiday shopping season is officially here. And, surprisingly, it is looking brighter than many analysts believed as summer turned to autumn. According to reports from both Hitwise and comScore consumers spent more on both Black Friday and Cyber Monday 2009 than ...
    5 hours ago
  • "Cyber Monday" Sales Match Heaviest Spending Day Ever


    Digital Media Wire - connecting people & knowledgeAuthority Authority: 582
    Reston, Va.- U.S.online spending on "Cyber Monday," the first day back at work afterthe Thanksgiving holiday, rose 5% from a year ago to $887 million, matching theheaviest online spending day on record, according to Internet audiencemeasurement firm comScore. The firm said that the growth was driven primarilyby a 6% ...
    5 hours ago
  • Is Black Friday Becoming the New Cyber Monday?


    BitsAuthority Authority: 754
    Is Black Friday the new Cyber Monday? Cyber Monday, the first Monday after Thanksgiving, was a term invented by the retail industry in 2005 as a day to tout post-Thanksgiving deals online. The idea was that people were more inclined to do online shopping at work, where high-speed Internet connections were more readily ...
    6 hours ago
  • Is Black Friday Becoming the New Cyber Monday?


    NYT > TheaterAuthority Authority: 902
    Unlike in past years, online shopping increased more on Black Friday than on Cyber Monday. Online retailers touted deals earlier, and shoppers had much better access to the Internet over the holiday weekend than in the past.
    6 hours ago
  • Massive Inc., comScore Announce Breakthrough In-game Advertising Research Methodology


    Ad Operations OnlineAuthority Authority: 479
    Ad Effx Action Lift for Gaming measures effectiveness of in-game advertising on online consumer behaviorREDMOND, Wash. and RESTON, Va. —  For the first time ever, advertisers will now be able to see the direct impact that in-game advertisements have on consumer online behavior, thanks to a new research partnership ...
    6 hours ago
  • Report: Cyber Monday Spending Up 5 Percent


    socalTECH.com - Southern California High Tech NewsAuthority Authority: 514
    The latest Internet traffic numbers from comScore are out, with the research firm reporting that Cyber Monday sales online reached $887M, up five percent versus a year ago. The firm also found that so far for the November-December 2009 holiday season, $12.26 billion has been spent online, up 3 percent versus the ...
    9 hours ago
  • E-Commerce: Bringing Home the Holiday Bargains


    USTelecom BlogAuthority Authority: 120
    Where can consumers find the best deals, and skip the swarms of holiday shoppers who descend on brick-and-mortar retailers from Black Friday forward? Thanks to broadband, e-tailers are offering deep discounts, free shipping, and more to lure consumers to their sites. And, so far, their strategy is working. According ...
    9 hours ago
  • Cyber Monday Sales Reach $887 Million


    WebProNews FeedAuthority Authority: 701
    Cyber Monday sales were up 5 percent compared to a year ago reaching $887 million and matching the heaviest online spending day on record, December 9, 2008, according to the latest report from comScore. "Weve seen an encouraging start to the online holiday shopping season and it would appear that retailers aggressive ...
    9 hours ago
  • Top 50 Advertising Properties – October 2009


    Kikabink News - Internet Marketing NewsAuthority Authority: 139
    comScore’s Ad Focus ranking indicates that the AOL Advertising network was the online property with the greatest advertising reach in October 2009, reaching 91 percent of Internet users.... (Click on the title for the full story...)
    1 day ago
  • YouTube Most Popular Video Site In France


    WebProNews FeedAuthority Authority: 701
    France saw widespread growth in online video viewing during the past year, as audience size and video engagement both increased significantly, according to a new report from comScore. The number of online video viewers in France increased 36 percent to 34.6 million, while the number videos viewed grew 141 percent to ...
    1 day ago
  • Black Friday Online Sales Put Amazon On Top


    Trends UpdatesAuthority Authority: 588
    The holiday shopping season that kicked off with the Black Friday shopping spree was not only limited to retail super chains such as Wal-mart and Target, but also a massive online campaign by numerous online retailers such as Amazon, eBay etc. Now that the Black Friday is over, it has been discovered that, Amazon.com ...
    1 day ago
  • ComScore says Cyber Monday sales could reach $900 million dollars (Thirdi puts it closer to $1 billion)


    Senses: A blog about the Thirdi Software perceptionAuthority Authority: 131
    Web trackers ComScore recently predicted that $900 million in sales could be spent online today ( Cyber Monday ), when retailers offer steep discounts and free shipping on their sites. That big number follows an 11% surge this recent Black Friday ($595 million in sales) making this first holiday shopping season ...
    1 day ago
  • Report: Hulus time may have come


    BizReportAuthority Authority: 577
    Although YouTube/Google sites continue to rule the online video universe, several smaller video hubs are making strides and catching the attention of more consumers. Among the fastest growing video sites is Hulu which delivered a record 856 million video views for the month of October. Research further shows that more ...
    2 days ago
  • Promotions, social media help boost Black Friday online sales


    Donna's Promo TalkAuthority Authority: 409
    I hope everyone had a good Thanksgiving Holiday. Thanksgiving was late this year, being the 26th of November, which means we are now fully into the 2009 Holiday shopping season. According to comScore , this years Black Friday brought in $595 million in U.S. online holiday spending, up 11% versus Black Friday ...
    2 days ago
  • Black Friday Online Spending Rises 11% from Last Year


    Digital Media Wire - connecting people & knowledgeAuthority Authority: 582
    Reston, Va. - As bargain-hunting shoppers scouredthe Internet for deals on "Cyber Monday," comScore reported thatonline sales on "Black Friday" were up 11% from a year ago. In fact,the $595 million in Web sales made it the second-highest online spending day in2009. "Black Friday, better known as a shopping bonanza ...
    2 days ago
  • Cyber Monday vs. Black Friday — a Carbon Emissions Comparison


    Earth2TechAuthority Authority: 638
    The concept of Cyber Monday — when online retailers offer sweet deals to e-shoppers the first Monday after Black Friday — might have been dreamed up a few years ago as a marketing concoction , but I can’t help but think about its emergence, and the trend toward more online shopping, as a solid indicator of how ...
    2 days ago
  • Cyber Monday deals distract workers


    The Orange County Register - TustinAuthority Authority: 812
    The Monday after Thanksgiving is a day online retailers can attract people going back to work. But Cyber Monday doesnt have the same impact as prior years as more web sites start holiday sales earlier. Aliso Viejos Buy.com, for example, said that...
    2 days ago
  • Walmart Wins Thanksgiving, Amazon Wins Black Friday


    WebProNews FeedAuthority Authority: 701
    You may have read about the online price wars going on this holiday season between Walmart and Amazon. It looks like both companies are doing quite well as a result (not that that is much of a surprise). According to data from Experian Hitwise , Walmart was the top retail site on Thanksgiving Day, and Amazon was ...
    2 days ago
  • Video ad revenues are soaring, despite downturn (via postie)


    Gadget ReviewsAuthority Authority: 156
    Bookmark this categoryVideo ad network BrightRoll is seeing rapid revenue growth, according to third quarter financial numbers it just released.â??Online video advertising is growing fast enough to make up for most of the fallout in display, email and other online businesses,” said chief executive Tod Sacerdoti ...
    2 days ago
  • BrightRoll: Video ad revenues are soaring, despite downturn


    Gadget ReviewsAuthority Authority: 156
    Video ad network BrightRoll is seeing rapid revenue growth, according to third quarter financial numbers it just released.â??Online video advertising is growing fast enough to make up for most of the fallout in display, email and other online businesses,” said chief executive Tod Sacerdoti Additionally, campaign ...
    2 days ago

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