Digital Out of Home Media

Welcome to the 'Digital Out-of-Home Media' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Digital Out-of-Home Media'.

Latest blogosphere posts tagged “Digital Out of Home Media”

• Will You Unearth the Holy Grail of Digital Out-of-Home?

  
  Digital Signage Insights — Authority: 126
  The holy grail of digital out-of-home media hasnt been unearthed yet . The pieces are out there. They are just lying in wait. An industry-defining company must seize the opportunity to mix the full gamut of media sector technological advancements with the advertising reach the platform affords. It must be done in a ...
  2 days ago

• Digital Out-of-Home Among the Fastest Growing Media in the World in 2009

  
  Ad Operations Online — Authority: 482
  Third Annual PQ Media Digital OOH Forecast: Digital Out-of-Home Among the Fastest Growing Media in the World in 2009, Amid Sharp Ad Spend Downturn and Decline in Traditional OOH, Although Sector Experiences “Shakeout” Previously PredictedIn U.S. – Spending to Reach $2.47 Billion in 2009; Digital Billboards ...
  1 week ago

• YouTube Direct to Bring Citizen Journalism to Digital Out-of-Home Media

  
  Digital Signage Insights — Authority: 126
  I often write about the potential for user-generated content to have a major impact on the digital out-of-home media industry. I believe wholeheartedly that there is a wealth of UGC that would fit seamlessly into existing networks and those that havent even been conceived yet. User-generated content could very well ...
  1 week ago

• Final Thoughts From the Digital Signage Show

  
  Digital Signage Insights — Authority: 126
  The Digital Signage Show has turned into a Must Attend event. It is a great east coast counterpart to the Digital Signage Expo. They are industry gatherings that cannot be missed. Echoing the call of my colleague Paul Flanigan, we need to bring the digital signage and kiosk vendors together rather than confine them ...
  1 week ago

• Times Square Gets Free Wi-Fi, Courtesy of Yahoo

  
  Digital Signage Insights — Authority: 126
  I see this as a growing trend across heavily trafficked public spaces. We will continue to see companies ( Google just announced an initiative to provide free Wi-Fi in 47 airports during the holiday season ) foot the bill so that consumers can access Wi-Fi free of charge in entertainment venues, large-scale public ...
  2 weeks ago

• WSJ Office Network Takes Brands Beyond the Screen

  
  Digital Signage Insights — Authority: 126
  Supporting my argument for greater integration of experiential and guerrilla marketing with digital out-of-home media, companies advertising on the Wall Street Journal Office Network have realized strong returns in complementing their campaigns with in-lobby sampling programs. Hyper-targeted events for Blackberry, in ...
  3 weeks ago

• Daffys and Screenvision Partner on Guerrilla Cinema Campaign

  
  Digital Signage Insights — Authority: 126
  With cinema advertisings growth into, what some would argue, its own media bucket, companies are increasingly working to separate themselves from other on-screen advertisers. This drive for uniqueness has initially manifested itself into cinema campaigns that utilize mobile interaction. Now, thanks to a collaboration ...
  3 weeks ago

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  EPR Network Blog — Authority: 150
  
  3 weeks ago

• Live TV & Events at a Theater Near You

  
  Digital Signage Insights — Authority: 126
  Want to watch the championship game on a screen larger than your entire living room? How about hosting your Oscar party at a place where everyone gets to have the best seat, the best view, and the best fan experience? All you have to do is head to a theater near you. Taking advantage of off-peak movie hours, ...
  4 weeks ago

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