Digital out of home

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Welcome to the 'Digital out-of-home' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Digital out-of-home'.

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Latest blogosphere posts tagged “Digital out of home”

  • About Digital Out of Home


    Interactive Multimedia TechnologyAuthority Authority: 475
    "Digital out-of-home (DOOH) advertising is a dynamic, fragmented, and rapidly evolving space. Its one of the fastest growing media channels, with year-over-year growth pegged in the double digits... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
    4 days ago
  • More DOOH Ad Networks & Aggregators on the Horizon


    Digital Signage InsightsAuthority Authority: 122
    Ken Goldberg, the CEO of Real Digital Media and one of the smartest guys in digital signage, posted a great article on his blog today, entitled, " Time To Change Ad Sales Tactics ." Kens blog, " Broad Thinking Narrowcasting ," should be on your regular reading list, as his posts always offer significant insights and ...
    6 days ago
  • PumpTop TV Salutes Hispanic Market with Celebrity Appearances on its Digital Out-of-Home Network


    Hispanic Digital MediaAuthority Authority: 130
    In an effort to demonstrate just how interactive and diversified programming can be on its nationwide digital out-of-home network, PumpTop TV has announced that selected stations in eight major metropolitan designated market areas (DMAs) will feature Hispanic-focused content to provide viewers with a richer, more ...
    2 weeks ago
  • ILM: 09: Digital Out-of-Home: Expanding the Interactive Experience for the Consumer


    Kelsey Group BlogsAuthority Authority: 434
    How about that fourth screen? This growing media sector is projected to grow at an annual CAGR of 13.5 percent through 2013 with a total category take of $3.7 billion. But, trying to define what DOOH is and how to make it an effective part of any advertising campaign is still a work in progress. However, important ...
    2 weeks ago
  • How Twitters Geotagging API Heightens Context


    Digital Signage InsightsAuthority Authority: 122
    The runaway train that is location-based services got a shot in the arm recently when two of its most high-profile startups announced news about their APIs. An application programming interface (API) is an interface that a software program implements in order to allow other software to interact with it, much ...
    3 weeks ago
  • Touch-screen Interaction at Digital Bus Shelter - Video via Daily DOOH


    Interactive Multimedia TechnologyAuthority Authority: 475
    JCDecaux Innovate Touch-Screen Bus Shelters Chris Sheldrake, Daily DOOH (Digital Out of Home) 12/2/09RELATEDThe World is My Web Browser: Interactive Technology in Public Spaces(Watch the... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
    3 weeks ago
  • Digital Signage is Not TV


    Digital Signage InsightsAuthority Authority: 122
    TV isnt even television anymore. Or at least it doesnt want to be. The major television networks want to be considered as anything but singular TV channels. To say that the classic television model is broken, is a gross understatement. The alphabet networks are clamoring to reimagine themselves as multi- platform ...
    4 weeks ago
  • Will You Unearth the Holy Grail of Digital Out-of-Home?


    Digital Signage InsightsAuthority Authority: 122
    The holy grail of digital out-of-home media hasnt been unearthed yet . The pieces are out there. They are just lying in wait. An industry-defining company must seize the opportunity to mix the full gamut of media sector technological advancements with the advertising reach the platform affords. It must be done in a ...
    4 weeks ago
  • Philly CBS Broadcasters Team to Power 120 ‘Digital Newsstands’


    Local OnlinerAuthority Authority: 125
    Seven Philadelphia CBS-TV and radio stations have combined their news resources to create a new Digital Out of Home (DOOH) News Network utilizing 39 CBS Always On “Digital Newsstands.” The Newsstands include HDTVs and a 24 hour news ticker. The Digital Newsstands have been created in partnership with Center City ...
    4 weeks ago

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