Doubleclick

Welcome to the 'Doubleclick' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Doubleclick'.

Latest blogosphere posts tagged “Doubleclick”

• Displaying the best display ad with Teracent

  
  WORDPRESS-TEMPLATES-PLUGINS-RSS — Authority: 138
  Displaying the best display ad with Teracent Can you spot the difference between these two sample display ads? Of course you can. However, the most important difference is not discernible to the naked eye.The lower ad was customized and chosen from thousands of different creative elements, automatically and in ...
  2 days ago

• Teracent: Display ad biz joins the Google family

  
  BloggingStocks — Authority: 659
  Filed under: Internet , Google (GOOG) , Yahoo! (YHOO) , Technology Google ( GOOG ) just picked up another promising startup in its effort to gain some ground in the online visual advertising market. Teracent, which was formed three years ago, is becoming part of the search engine giant . Yahoo! ( YHOO ) ...
  3 days ago

• Advertising Start-Up Teracent Acquired By Google

  
  Trends Updates — Authority: 599
  The leading advertising optimizer company, Teracent has been acquired by Google Inc. in a move that clearly states Google’s intention to become the dominator in the field of online display advertising and create a revolution as it had done with its search engine couple of years ago. The acquisition deal between ...
  3 days ago

• Google Acquires Display Advertising Start-up Company Teracent

  
  Tech Blog of Global and Indian Companies: Gajeebo — Authority: 437
  Google has acquired Silicon Valley based Display Advertising Technology start-up Teracent. This will expand its competition with display leader Yahoo Inc.Teracent has developed technology to automatically serve computer-configured display ads in real-time from a library of different creative elements. Read More Tweet ...
  3 days ago

• Google Acquires Web Site Display Ad Firm

  
  MoonDog Sports — Authority: 594
  Google agreed to acquire start-up Teracent Corporation, which has developed computer algorithms designed to deliver customized display ads on Web sites.
  3 days ago

• Teracent Acquired By Google

  
  Adexchanger.com: Digital Media Optimization News and Discussion — Authority: 478
  From the Official Google blog and the Teracent websites home page, the news is finally confirmed: Google has purchased multi-variate display ad company, Teracent, after weeks of rumors. In the Google blog post, Neal Mohan, VP of Product Management and Joerg Heilig, Engineering Director commented said, "Were looking ...
  3 days ago

• Google’s ad cookies are lame

  
  Jack Yan on Vox — Authority: 428
  Now that Vox has fixed whatever bug it has and I can write again, I can tell you about the following find on Google, which Janette mentioned on her blog. On the one hand, I am glad Google has been transparent about this and told us that it has ... Read and post comments | Send to a friend
  6 days ago

• 
  Digital Destiny — Authority: 118
  
  1 week ago

• Direct Selling Survey From OpenX; DataXu On RTB Suppliers; StartUp Pitch Perfection; DoubleClick Ad Exchange Begins To Hum

  
  Adexchanger.com: Digital Media Optimization News and Discussion — Authority: 478
  Heres todays AdExchanger.com news round-up... Want it by email? Sign-up here.Direct Selling SurveyOpenX just release the results of a survey of its publishers who are selling advertising direct for a +$5 CPM. Lots of interesting data points in the survey. What do many of these publishers have in common: theyre "using ...
  1 week ago

• DFA Analytics reporting and visualisation tool for viewing advertising performance data launches

  
  Datarati :: Will Scully-Power :: Data, Analytics & Optimization in the World of Advertising! — Authority: 130
  DFA Analytics is the new reporting and visualisation tool for viewing advertising performance data. It shares similar technology with Google Analytics; if you’ve used Google Analytics before, you can quickly come up to speed with the easy-to-use graphical reporting tools that are now part of DFA. With DFA ...
  1 week ago

• Statement from CEO of Mojiva, Regarding Google’s $750 Million Acquisition of AdMob

  
  Ad Operations Online — Authority: 482
  NEW YORK – Dave Gwozdz, CEO of Mojiva Inc. issued the following statement:“The news that Google acquired mobile advertising player AdMob for $750 million confirms the legitimacy of the mobile advertising industry, and overcomes any skepticism of whether small screens can offer big opportunities to reach mobile ...
  1 week ago

• LayeredBrain promises to triple your video ad revenues

  
  Family Learning Center — Authority: 161
  [IMG: http://www.family-learning-center.com/wp-content/plugins/wp-o-matic/cache/d18ee_LayeredBrainlogo.jpg]
  1 week ago

• Choosing an Ad Network for your Website

  
  Internet Marketing Solutions — Authority: 448
  many how choose one? like Nation, Blue real Tribal even are to The to is Nothing like that anyone part These will the flashy ads all much. [...]
  1 week ago

• LayeredBrain promises to triple your video ad revenues

  
  Gadget Reviews — Authority: 155
  With high speed Internet connections becoming widely available, the online video market is booming: 25 billion videos were viewed in September alone in the US, according to comScore statistics, twice as many as a year ago. This might get video-sharing site YouTube feeling all warm and cozy, dreaming about hitting ...
  1 week ago

• Quick hits: Goodbye, Cnn.com Live

  
  Adotas — Authority: 546
  ADOTAS - It was an interesting experiment, at least — Time Warner has killed CNN.com Live and let go the four anchors featured on the live-anchored webcasts from 9 a.m. to 7 p.m. each weekday. Apparently the service was costing far more than it was worth. In 2005 the service was originated as subscription only but ...
  2 weeks ago

• Google Ad Planner and DFA updates provide more data, more ways

  
  AdWords Agency Blog — Authority: 550
  The latest enhancements to Google Ad Planner and DoubleClicks DART for Advertisers (DFA) bring new ways to help streamline your online display advertising workflow. With the newly launched DFA Analytics beta and beta integration of Google Ad Planner into the DFA platform, youll now have a singular, seamless portal for ...
  2 weeks ago

• Targeting Yahoo! Through AdWords And DoubleClick Ad Exchange

  
  Adexchanger.com: Digital Media Optimization News and Discussion — Authority: 478
  CPM Advisors CEO Rob Leathern noted yesterday that you cant target Yahoo! through Google AdWords or the new Google/DoubleClick Ad Exchange even though you can target the other 199 of the top 200 sites on the planet. Rob thinks their maybe some mischievous engineers at work on Googles side. From here, I wonder [...]
  2 weeks ago

• Mobile: What Marketers Need to Know About Google’s AdMob Deal

  
  SearchViews — Authority: 100
  The rapid growth of mobile platforms this year has put to rest any doubt that digital marketers may have had about jumping in. The recent successful launch of Android coupled with the continued growth of  iPhone sales (even as the recession continues) point clearly to a continuing transformation in the portability ...
  2 weeks ago

• Google bets on mobile with $750 mm AdMob acquisition

  
  NextMark — Authority: 116
  Googles $750 mm acquisition of AdMob is their 3rd biggest behind Doubleclick and YouTube . AdMob , the mobile ad platform that has been especially popular on the iPhone, has certainly done a lot of things right in its first 3 years of operation with revenue approaching $100 million . Google thinks this can be a ...
  2 weeks ago

• Google Declares To Take Ownership Of Admob

  
  Thaindian News — Authority: 726
  By Meena KarNov. 10, (THAINDIAN NEWS) Google Inc. in the recent days, launched several new services, tools and features to increase its web presence and on Monday they announced their decision of taking the ownership of Admob, the firm that develops technology for plopping advertisements in mobile phones.To take this ...
  2 weeks ago

Comments about Doubleclick