Euro RSCG

Welcome to the 'Euro-RSCG' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Euro-RSCG'.

Latest blogosphere posts tagged “Euro RSCG”

• Ad campaign for American Express card delivers much-appreciated smiles.

  
  Gods of Advertising — Authority: 118
  While I struggle to understand the relevance of American Express in our modern world I absolutely adore their new TV campaign, which I’m calling “Smile.” These spots have been running for several months now and yet I stop everything to watch when one comes on. Don’t you? The imagery is, in a word, lovely. Not ...
  5 hours ago

• Oh, Pioneers! Feigning expertise, ad agencies grapple with social media.

  
  Gods of Advertising — Authority: 118
  Web pioneers bring a shovel… At our last agency director’s meeting a question was put to senior management: What are we doing to improve (as an agency) with regard to social media? In reply, one of us remarked on thought leadership we were sharing, providing examples of various programs being implemented across ...
  3 days ago

• Centraal Beheer Achmea: Just call us

  
  Creative Criminals — Authority: 539
  Centraal Beheer Achmea is a Dutch Insurance company. It was founded in 1909 in Amsterdam and moved to the city of Apeldoorn in the 70’s. In 1984 the company decided to launch a campaign that should expand their brand awareness and create a positive association with the insurance company. They advertised with the ...
  4 days ago

• Viral Film Festival 2009 Winners

  
  Kiedis.fr — Authority: 127
  I was at the Viral Film Festival in Paris tonight. The best virals of the year were chosen and they are right here for you to enjoy! Some of them were already posted in the blog before, some other were not, mainly because they are in french, but they are still cool to watch. Category: Efficiency Title: “Baby ...
  4 days ago

• Delvos: storm

  
  Creative Criminals — Authority: 539
  This is a commercial for Delvos leaf blowers. Nowadays you see nothing but news about global warming, earthquakes, storms… in this video they reveal the truth behind all this. It’s a pretty old ad (december 2007), we just saw it last week and thought it was pretty funny. You don’t have to speak German to ...
  5 days ago

• For Southwest airlines “it’s on!” Here’s to ad copy with no strings attached.

  
  Gods of Advertising — Authority: 118
  I presume they are not talking about Mom… “Bags fly free!” I’ve been extolling Southwest airline’s now-famous tag line for days; been tweeting it as well. I flew Southwest to Kansas City for Thanksgiving. Family of five. Four of them girls. That’s a lot of bags. And guess what: my bags flew free! I’m a ...
  5 days ago

• Social Media Users More Connected, Not Disconnected

  
  Kikabink News - Internet Marketing News — Authority: 138
  A study by global advertising and marketing agency network Euro RSCG Worldwide indicates that social media has enhanced, not detracted from, personal relationships and that marketers need to... (Click on the title for the full story...)
  5 days ago

• Euro RSCG/Chicago preps video for Off the Street Club luncheon

  
  Media and Marketing Mix — Authority: 125
  On Thursday at 11:30 a.m., Euro RSCG/Chicago will commandeer one of the capacious Hyatt Regency Chicago ballrooms to host the annual Off the Street Club luncheon. It has become a tradition at these fetes for the host agency to present a video that showcases the work of of Chicagos tireless Off the Street Club, headed ...
  6 days ago

• In social veritas

  
  The Social Media Soapbox — Authority: 100
  A new study from Euro RSCG Worldwide, referenced by eMarketer , shows that a fair number of people say they are more likely to “lash out” at brands online.  Not a surprise.  It’s been a long-time observation that people will say (or write) things online that they never would say when talking to someone ...
  6 days ago

• Nearly 90 Percent of Social Media Users Turn To Internet For Health Information

  
  Kikabink News - Internet Marketing News — Authority: 138
  Research by Euro RSCG Life shows that nearly 9 out of 10 social media users turn to the Internet for health-related information.Euro RSCG Life surveyed 1,228 social media users, analyzing thousands... (Click on the title for the full story...)
  6 days ago

• Social Media Is Like the Internet’s Vodka and Red Bull [STATS]

  
  Computer & Internet - computer-internet.marc8.com — Authority: 169
  People lose their inhibitions behind the anonymity of the Internet? No way! read more
  1 week ago

• Saab Story: Famous Swedish auto could handle the worst snow but not the bull— in Detroit.

  
  Gods of Advertising — Authority: 118
  “Hey Sven, your car needs a jump!” After 80 years, Saab Auto is likely to shut down forever. Bought by GM a decade ago, the legendary Swedish automaker quickly turned into a liability for them. Or was it the other way around? Either way, General Motors was too big, too provincial and too screwed up to affect a ...
  1 week ago

• Electro Recycling: Robot

  
  Ads of the World — Authority: 712
  French site: http://www.recyclage-electro.com Advertising Agency: BETC EuroRSCG, France Creative Directors: Stéphane Xiberras Art Director: Raphael Halin Copywriter: Benjamin Sanial 3D: Baptiste Massé Published: September 2009
  1 week ago

• DU Kulturmagazin : Art and Culture

  
  Adoholik: Creative | Funny Print, Outdoor, Guerilla, Viral, TVC Ads | Advertisements | Commercials from India & World — Authority: 127
  “Every page an eye-catcher. DU. Arts and Culture Magazine.” In the true sense of the claim, a real eye tracking device recorded how a reader looked at a page of a “DU” issue. The original lines generated during that recording were printed as an ad and showed how compelling every single page of a “DU” ...
  1 week ago

• Social Media Users Really Are More Social

  
  Insights Qualitativos 2.0 — Authority: 137
  Facebook friendships may improve real friendships, according to new research. Findings released in a Euro RSCG-commissioned white paper yesterday stated that 27.6 percent of American social media users said that their offline relationships are actually benefiting from online interaction via social media. The ...
  1 week ago

• DU Kulturmagazin: Eye tracking Sol Lewitt

  
  Ads of the World — Authority: 712
  Every page an eye-catcher. / DU. Arts and Culture Magazine. In the true sense of the claim, a real eye-tracking device recorded how a reader looked at a page of a "DU" issue. The original lines generated during that recording were printed as an ad. Advertising Agency: Euro RSCG Zürich, Switzerland Executive ...
  1 week ago

• DU Kulturmagazin: Eye tracking Alberto Giacometti

  
  Ads of the World — Authority: 712
  Every page an eye-catcher. / DU. Arts and Culture Magazine. In the true sense of the claim, a real eye-tracking device recorded how a reader looked at a page of a "DU" issue. The original lines generated during that recording were printed as an ad. Advertising Agency: Euro RSCG Zürich, Switzerland Executive ...
  1 week ago

• DU Kulturmagazin: Eye tracking Jeff Koons

  
  Ads of the World — Authority: 712
  Every page an eye-catcher. / DU. Arts and Culture Magazine. In the true sense of the claim, a real eye-tracking device recorded how a reader looked at a page of a "DU" issue. The original lines generated during that recording were printed as an ad. Advertising Agency: Euro RSCG Zürich, Switzerland Executive ...
  1 week ago

• Wonderbra: safety line

  
  Creative Criminals — Authority: 539
  Yesterday I was surfing to find some good outdoor campaigns, and this is one of the best I’ve seen. It’s an old (2007) Wonderbra campaign. I never saw it before, so I’m sure some of you didn’t either. Before I said Guinness never lets me down with their campaigns, but I can state the same for Wonderbra. ...
  1 week ago

• Gratitude in tough times: Your advertising agency may have taken a beating but it is still yours.

  
  Gods of Advertising — Authority: 118
  Beyond the low-hanging fruit… As we approach Thanksgiving, I’m compelled to say a little something about gratitude. After all, gratitude is the very definition of giving thanks. Many of us (myself included) often experience a lapse in gratitude. We get caught up in the business of work and the mostly silly dramas ...
  1 week ago

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