FTC guidelines

Welcome to the 'FTC guidelines' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'FTC guidelines'.

Latest blogosphere posts tagged “FTC guidelines”

• Scandals: Did Gwyneth Paltrow Violate New Blogger Swag Guidelines?

  
  Racked NY — Authority: 673
  The GOOP in question We suspected that the new FTC disclosure guidelines , which require online writers to admit any swag they received in exchange for reviews, would cause chaos in the world of lifestyle blogs. We did not suspect that Gwyneth Paltrow would be involved in the first high-profile FTC scandal. ...
  18 hours ago

• GOOP Scoop: Was Gwyneths Free Trip Against The Law? [Freebie Furor]

  
  Jezebel — Authority: 803
  Gwyneths latest GOOP, published yesterday, concerns her "very impromptu" trip to Marrakesh, Morocco . But since its very unlikely she paid for her accommodations there, she may have run afoul of new Federal Trade Commission guidelines concerning endorsements. Gwyneth describes her stay at "the revamped historic ...
  21 hours ago

• Googles Blogger Adds Amazon Affiliate Monetization Option

  
  WebProNews Feed — Authority: 692
  Google-owned Blogger has added a new revenue generation option: direct integration with Amazon Associates to search Amazons product catalog and add links to products where Bloggers can earn commissions when their readers buy products they recommend. "Making it easy for our Associates to advertise relevant content on ...
  1 day ago

• Ann to Present at PR and Ethics Workshop hosted by PRSA NY on Wednesday

  
  The Ethical Optimist — Authority: 111
  I’m delighted to announce that I’ll be hosting my workshop “Values Based Leadership” in conjunction with PRSA-NY this Wednesday, December 16.  Here’s the info: Have you ever been faced with making a tough ethical/legal call concerning your organization or a client, and you had no idea where to even begin? ...
  4 days ago

• Reminder Tonight Free Webinar on new FTC Regulations affecting marketers

  
  Miller Ventures Home Business — Authority: 120
  On Tuesday December 1 2009 the Federal Trade Commission issued some new rules that have a lot of people worried about what they can and can’t do in marketing. My friend and mentor Ann Sieg has posted a quick 6 minute video that invites you to a free webinar she is hosting on December 9. If you do any online ...
  1 week ago

• Bloggers Must Comply With FTC Disclosure Guidelines

  
  The BlogCatalog Community Blog — Authority: 112
  As of December 1, 2009, new FTC guidelines went into effect requiring bloggers to disclose any time they are compensated for endorsing or reviewing products or services. Bloggers should now be disclosing any time they receive payment, free products or services, or perks in return for a post on their blogs. Also any ...
  1 week ago

• Overview of PMAs 2nd Annual Digital Marketing Summit and highlights from the FTC Disclosure Panel

  
  Donna's Promo Talk — Authority: 114
  PMA held their 2nd Annual Digital Marketing Summit called Fast Forward 2011 which was held last Thursday, Dec. 3rd, at Googles NYC headquarters. It was a day of full of great content from speakers that presented to a fairly intimate group of attendees. All I could think of is that its difficult to host an event in ...
  1 week ago

• New FTC Guidelines Take Effect

  
  Little Earner — Authority: 116
  As of the 1st of December, the new FTC Guides Concerning the Use of Endorsements and Testimonials in Advertising went into effect. The Guides state that: Endorsements must reflect the honest opinions and true experience of the endorser. If paid actors are used, this fact must be disclosed. Endorsements may not ...
  1 week ago

• Lack Of FTC Guideline Answers, Bloggers Make Their Own Disclosure Rules

  
  StarterTech.com — Authority: 467
  The Federal Trade Commission (FTC) guidelines for bloggers took effect this week, but yet we still don’t have answers as to how we’re supposed to disclose any thing. Enter the twisted humor of bloggers. As we reported on the 1st, the new FTC guidelines still aren’t completely clear , but yet we are supposed ...
  2 weeks ago

• 12 Handy FTC Disclosure Badges [pics]

  
  The SiliconANGLE — Authority: 144
  Earlier today, fellow blogger and friend Louis Gray came out with a set of eight highly useful badges to display in the event of a possible FTC disclosure situation. The new FTC disclosure rules for bloggers can be confusing. While many people do their best to explain when they may have received gifts or food or ...
  2 weeks ago

• When Can We Expect Those FTC “Non-Blogger” Guidelines?

  
  The SiliconANGLE — Authority: 144
  We spent a lot of time talking about the FTC blogger guidelines when they were proposed and approved over the last several months. The new rules, in case you missed the news, went into effect a few days ago, with more or less a whimper.  A few bloggers made note of the event, and some, like Louis Gray , noted what ...
  2 weeks ago

• Dallas News Decides That Journalists Should Report To Ad Sales

  
  Computer & Internet - computer-internet.marc8.com — Authority: 165
  John Obeidin points us to the news that The Dallas News has basically wiped away the standard "church" and "state" separation of journalists and ad sales and has reorganized such that editorial and journalism positions now report to ad sales managers (nicely renamed "general manager read more
  2 weeks ago

• The Famous Blogger Who Sold his furniture to Pay his Taxes

  
  Zebida.com — Authority: 399
  All of you know that I am hosting a contest on our Famous Bloggers and Making Money Online blog, and our Prizes are getting higher and higher as our Sponsors are so kind and doing a great work on this contest, so I am not afraid of selling my furniture or anything from that- I hope not, even it’s still new ...
  2 weeks ago

• A Future without Case Studies? 5 Conclusions about the New FTC Rules

  
  Stories That Sell Blog — Authority: 111
  Suddenly, the marketing world is in a panic over the new FTC rules regarding endorsements (testimonials). It’s December, and the new guidelines went into effect yesterday. Some are asking, should we pull down every customer testimonial, success story and case study?! Don’t panic. While it sounds bad, the ...
  2 weeks ago

• Do the New FTC Guidelines Affect You?

  
  Kikolani — Authority: 538
  On December 1, 2009, the new FTC guidelines concerning product endorsements and testimonials goes into effect. For bloggers and social media users, it means that if you are promoting a product, you have to make it clear if you are receiving any financial gain (or “material connections”) for said promotion. As I ...
  2 weeks ago

• The strange history of affiliate marketing

  
  WorkAtHomeTruth.com Blog — Authority: 120
  As many of us have been reworking our sites now that there has been clarification of existing FTC guidelines (were STILL working on this one) I started thinking of the strange history of affiliate marketing and how I was trained in affiliate marketing early on (especially between 1999-2005). Richard Cleland has ...
  2 weeks ago

• FTC FAQs: December 1 Deadline

  
  Internet Law and Business Blog — Authority: 112
  I’ve been getting many questions about the new FTC guidelines that are changing the way that you can market online. To save you time, here’s the Frequently Asked Questions (FAQs). Q: When do the guidelines go into effect? A: Today (December 1, 2009). Q: Will I have to fix my website because of the new ...
  2 weeks ago

• What The New FTC Guidelines Mean For Bloggers & Affiliates

  
  Stompernet SEO Course — Authority: 165
  If youre a blogger, particularly one who runs a blog as a means to market products and services as an affiliate, youve no doubt heard about the new FTC guidelines that went into effect on December 1, 2009.
  2 weeks ago

• December 1 and the FTC

  
  Jessica Gottlieb — Authority: 130
  The sky is not falling unless you lost 63 pounds in 27 days and you have a wonderful pill that will save us all from our fat selves. The FTC has new guidelines, and they ask bloggers to behave differently than members of the old media. My husband can put products all over a TV screen without so much as a nod. Ryan ...
  2 weeks ago

• My FTC Compensated Affiliate Notice

  
  Traffic and Conversion — Authority: 103
  I recently wrote about my interpretation of the new FTC Marketing Guidelines that go into effect on December 1st. Among other restrictions, those guidelines compel online marketers, such as me, to make full disclosure when we are compensated for the recommendations that we make. If you’ve been online for any length ...
  2 weeks ago

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