Green Marketing

Welcome to the 'Green Marketing' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Green Marketing'.

Latest blogosphere posts tagged “Green Marketing”

• SAP/CDP App for iPhone Shows Corporate Emission Levels

  
  Environmental Leader — Authority: 611
  A new iPhone application from SAP and the Carbon Disclosure Project shows a visualized breakdown of a variety of corporate emissions data.The app illustrates an emerging way for organizations to market data and trends related to climate change. To access the reports via an iPhone, click here.Among the data sets, the ...
  1 day ago

• Meet the Visionary Behind the Phoenix Green Chamber of Commerce, the Nation’s First to Focus on Sustainability

  
  ParkHowell.com — Authority: 117
  Mara DeFilippis, Founder & CEO of the Phoenix Green Chamber of Commerce All you need is a heart beat and a balance sheet to join most business networking groups. Not with the Phoenix Green Chamber. You need to first step up to its eco-standards if you want to step up to its bar. Say hello to Mara DeFilippis. ...
  4 days ago

• LG Sues DOE Over Energy Star Treatment

  
  Environmental Leader — Authority: 611
  LG Electronics believes it is being unfairly singled out after the Department of Energy required LG to remove the Energy Star label from some of its refrigerator-freezers starting Jan. 2. As a result, LG filed a complaint against the department in the U.S. District Court for the District of Columbia, according to news ...
  4 days ago

• Report: Sustainable Brands Boot Camp – The Changing Consumer Marketplace

  
  Sustainable Marketing Blog — Authority: 124
  Last Friday’s third session of Sustainable Life Media’s Sustainable Brands Boot Camp * revolved around the green consumer. Amy Hebard , Chief Research Officer at EarthSense, and Gwynne Rogers , LOHAS Business Director at Natural Marketing Institute, discussed, in their respective presentations, trends, consumer ...
  4 days ago

• Around the Web – ArcelorMittal, Lockheed, PETA, Sun, Carbon Tax

  
  Environmental Leader — Authority: 611
  Today’s stories from around the Web.ArcelorMittal waste draws attentionPost-TribuneEurope Bypassed on Climate SummitNY TimesChicago’s cloudy skies make huge South Side solar project extra costlyMedill ReportsWhy Lockheed Martin Wants to Be In The Clean Energy BizEarth2Tech Senate Panel Opens Door to Carbon Tax, ...
  1 week ago

• WAZZU Campaign Makes Renewable Energy & Biotech Personal

  
  ParkHowell.com — Authority: 117
  Our football team maybe the worst division 1 program in the country (perhaps history), but Washington State University’s marketing is a BCS contender. My brother Dan just emailed me these new PSAs that extend the university’s current recruiting campaign by touting its work in renewable energy and biotechnology. I ...
  1 week ago

• Green Living at Asheville’s Grove Park Inn

  
  Brand Expeditions — Authority: 106
  A couple weeks ago I attended the fall conference of the Carolinas Healthcare & Public Relations Society at the Grove Park Inn in Asheville, NC. For those of you who have never been to the Grove Park Inn, it is spectacular. It’s the kind of majestic inn where you’d expect to find Teddy Roosevelt vacationing. ...
  1 week ago

• Sustainability Officers and Green Marketers Should Lighten Up When Promoting Behavior Change

  
  ParkHowell.com — Authority: 117
  Volkswagen’s new website, TheFunTheory.com , demonstrates how behavior can be changed by simply offering your customers a fun way to re-frame their experience. Check it out: What’s in it for Volkswagen? They are providing potential customers a unique way to participate with the brand that stands for something ...
  1 week ago

• CSX Train Commercial Using Green Marketing

  
  Melodies In Marketing — Authority: 111
  [Video Link for Email/Other Subscribers - 30sec] Interesting play on green marketing from CSX Trains , using air quality and messaging on comparative fuel efficiency from rail freight. In the past, intermodal transport (rail and truck) had been longer delivery times than trucks alone by about 2-4 days, although a ...
  1 week ago

• Do Something Amazing Case Study (16:9)

  
  Learn Free Internet Marketing Learn Free Internet Marketing Strategies using Video, Articles, Social Networking, Social Media, Web 2.0, Blogs, Affiliate Marketing — Authority: 167
  Zugara - Do Something Amazing Case Study. www.zugara.com Zugara is an interactive marketing and advertising agency based in Culver City, CA. We focus on interactive strategy, web design/development, interactive video production, gen XY marketing, mobile marketing and social media marketing / community development. ...
  1 week ago

• What You can Learn from My Journey Using Social Media for Green Marketing and Sustainability

  
  ParkHowell.com — Authority: 117
  Thanks for celebrating with me my 200th post. To mark the occasion, I’ve produced my first video blog. My Journey in Social Media for Green Marketing and Sustainability from ParkHowell.com on Vimeo . I wanted to share with you what I’ve learned about leveraging social media to help green marketing and ...
  2 weeks ago

• Pundit Ranks Retailers on Sustainability for Holidays

  
  Environmental Leader — Authority: 611
  With the holiday shopping rush nearly upon us, an environmental pundit has released his list of the top 10 sustainable retailers for consumers to support this season.Will Marre, CEO of REALeadership Alliance and author of “Save the World and Still Be Home For Dinner,” based his rankings on a company’s strategic ...
  2 weeks ago

• Around the Web – Climate Risk, GHG Reporting, Al Gore, U.S. Chamber

  
  Environmental Leader — Authority: 611
  Today’s news from Around the Web.U.K. Sailing Team Charts a Course to Victory Using a Moral CompassWSJUK firms fail to take climate risk seriously: studyReuters EPA and GHGs: Ready, Set, ReportTriplePunditWhat are the largest sources of global warming emissions in California? The list is outSan Jose Mercury ...
  2 weeks ago

• ecoAmerica Honored with US Green Building Councils 2009 Leadership Award

  
  EcoAmerica News Blog — Authority: 122
  The U.S. Green Building Council named ecoAmerica as one of the recipients of the 2009 Leadership Awards. ecoAmerica was recognized, along with AASHE and Second Nature, for signifying vision, leadership and commitment to the evolution of green building design and...
  2 weeks ago

• Construction Firm Adding Wind, Solar to Demonstrate Possibilities to Customers

  
  Environmental Leader — Authority: 611
  A.L. Huber, an Overland Park, Ks.-based construction company, has added a 5 kilowatt wind turbine to demonstrate the feasibility of such projects to customers.In the project, A.L. Huber has partnered with architectural firm Burns & McDonnell. The project is dubbed REDI – an acronym for Renewable Energy ...
  2 weeks ago

• NBC Green Week – Really?

  
  Green Life Smart Life — Authority: 423
  Well, they had it coming.  Last week, NBC Universal (owned by GE ) declared it Green Week on the network, an effort within its larger Green is Universal campaign.  Before this week, I just brushed it off as yet another big company jumping on the bandwagon of using green to market themselves as hip, cool, forward ...
  2 weeks ago

• Around the Web – Genan, CO Ski Resorts, Sainsbury, MillerCoors

  
  Environmental Leader — Authority: 611
  Today’s stories from around the web.Denmark’s Genan to break ground on first US tire recycling plantCleantech GroupUkraine’s ‘hot air’ bedevils global climate dealAP EPA Tangles With Texas in Battle Over Air QualityWSJFrom worms to used motor oil, green gets a lift at ski resortAustin American-StatesmanGreen ...
  2 weeks ago

• Going Green: Good Business That’s Good for the Planet

  
  Electronic Retailer Blog — Authority: 99
  As parents and grandparents as well as global citizens, we’re all interested in preserving the planet for future generations.  But going green is also sound business. The Natural Marketing Institute estimates that the green marketplace (defined as products that are organic, natural or have an environmentally ...
  3 weeks ago

• New Product Provides Inexpensive ‘Carbon Offsets’ for Mobile Phones

  
  Sturdy Roots Blog — Authority: 99
  It is not something most of us think about: our mobile phones and their contribution to global warming. iPhones, Crackberries, and PDAs don’t produce emissions like motor vehicles and thankfully they don’t have smokestacks. But when they get plugged in for a re-charge, they draw electricity which more often ...
  3 weeks ago

• Frito-Lays’ SunChips is a Brilliant Example of “Doable” Green Marketing and Sustainability

  
  ParkHowell.com — Authority: 117
  This is part-three in a series of articles about the “Approachability,” “Believability” and “Do-ability” of your sustainable marketing. One of the world’s largest snack-food manufacturers, Frito-Lay, has done a remarkable job of marrying its SunChips product, brand and sustainability in a very ...
  3 weeks ago

Comments about Green Marketing