Henry Jenkins

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Latest blogosphere posts tagged “Henry Jenkins”

• Moving from Sticky to Spreadable

  
  Propagation Planning — Authority: 123
  I joined a free webinar last week hosted by PR Agency Peppercom about the difference between Sticky and Spreadable. I pulled out two slides that I thought would be interesting to share here:  
  20 hours ago

• Lessons for brands and media of the 21st Century

  
  SMLXL - Engagement Marketing and Communication principles from Alan Moore — Authority: 539
  FantaLife Beach Getting out of the ad spot into the fabric of peoples lives, requires some rethinking on communication, and the panacea is not “social media”. Henry Jenkins in his 8 part investigation into what he and his researchers call Spreadable media, presents brands food for thought in how they construct ...
  4 days ago

• The Vodafone Symphonia- A Symphony of Phones, Via Henry Jenkins, author of "The Wow Climax: Tracing the Emotional Impact of Popular Culture"

  
  Interactive Multimedia Technology — Authority: 429
  I learned about the Vodafone Symphonia video through Henry Jenkins. If you havent heard of him by now, and youve found your way to this post, you should!Henry Jenkins co-founded the... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  4 days ago

• Communication power, who has it?

  
  SMLXL - Engagement Marketing and Communication principles from Alan Moore — Authority: 539
  Paris riots Well we did say Communities Dominate Brands ! In an interview with Henry Jenkins he of Participatory Culture and Convergence Culture and even Transmedia storytelling fame, Maxime Cervulle for Poli, a French magazine of media and cultural theory. In response to Henry’s question about the ...
  5 days ago

• Cultural production in the age of sharing

  
  SMLXL - Engagement Marketing and Communication principles from Alan Moore — Authority: 539
  Cory Doctorow , from Boing Boing discusses his latest publishing venture. This is as non-linear as it gets in terms of thinking how business works in this networked wired up world. And fascinatingly enough its all about people, people connecting, information flowing, distributed information and content platforms, ...
  5 days ago

• Antidote to Viral Marketing Webinar

  
  Free Webinar News — Authority: 136
  Henry Jenkins, Joshua Green and Sam Ford are having a webinar on ‘Moving from Sticky to Spreadable: The Antidote to Viral Marketing and the Broadcast Mentality’. According to Henry, Joshua and Sam, this webinar will look at what spreadable media means, why the concept of stickiness is adequate for measuring ...
  1 week ago

• Music + emotion + context + discovery = networked economics

  
  SMLXL - Engagement Marketing and Communication principles from Alan Moore — Authority: 539
  The interest in both the prospect of Beatles downloads and the big sales of their re-released CDs highlights an increasingly important back-catalogue business within the embattled music industry . Struggling to earn money on new artists, record labels are mining their vaults for hidden gems and classic tracks to ...
  1 week ago

• Traditional Media – Time to Become Relevant again?

  
  PERSONALIZE MEDIA — Authority: 91
  col·labo·rate (kə lab′ə rāt′)1. to work together, esp. in some literary, artistic, or scientific undertakingAlmost 13 years ago I recall evangelising to various groups of top BBC exec producers, writers & creatives that the internet is an important new medium. “Lets be clear” I would say “audiences ...
  1 week ago

• The Intention Economy

  
  We Are Social — Authority: 496
  David Gillespie has been burning the midnight oil producing this epic 260 slide presentation, which covers a lot of ground, including his thoughts about the ‘Intention Economy’, in an incredibly compelling way. As you’ll see from the opening slides, it has a particular resonance for us here at We Are Social. ...
  2 weeks ago

• Digital Strangelove – or How I Learned To Stop Worrying And Love The Internet

  
  Creative Is Not A Department — Authority: 461
  I mentioned last week I had been staying in on weekends and up at night trying to get everything I was thinking about out of my head. The space I feel was created in my head is amazing, leaving room to think about a bunch of other projects I have on the go but have also played second fiddle to this. I’m not ...
  3 weeks ago

• Upcoming Speaking Engagements

  
  Link En Fuego — Authority: 91
  This Friday, I will be speaking at Blog World Expo 2009 on How To Make Your Blog Read Better . You’ve probably seen an earlier version of this presentation at Portland’s Beer And Blog , presented a year and-four-days ago—the weekend after my bike was stolen. This one will view practical steps to better ...
  3 weeks ago

• Interfictions 2: An Anthology of Interstitial Writing now available in ebook

  
  Reading in the dark — Authority: 123
  Okay, I was planning on getting this anyway because Cecil Castellucci has a story in it, and I pretty much read everything she writes, but then yesterday I got to talk with LJ user Shadesong at the final showing of the Code Monkey musical, and found out she has a story in it, too. Today I find that it is not only ...
  4 weeks ago

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