Interactive Advertising

Welcome to the 'Interactive Advertising' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'Interactive Advertising'.

Latest blogosphere posts tagged “Interactive Advertising”

• Online Sales Bright Spot in Lackluster Black Friday

  
  ReveNews — Authority: 482
  It’s rare that one day of shopping has the ability to impact Wall Street but financial forecasters are focused on this year’s Black Friday’s numbers as a gauge of how close to recovery our economy really is.  That $10.66 billion dollars in estimated retail sales only represents a scant 0.5% growth is a worrying ...
  6 hours ago

• Publishers and ad networks ‘devaluing’ online industry

  
  mUmBRELLA — Authority: 698
  Publishers and advertising networks have been accused of slowing the growth of online ad revenue through heavy discounting and the move towards cost-per-click ad sales.   Stuart Pike, Nielsen’s online division Asia Pacific research director, said the fact that online revenues are down despite increases in ...
  8 hours ago

• Madison Avenue, IAB Work on Ads about Digital Ads

  
  NYConvergence - A digest of New York, New Jersey, and Connecticut digital media technology news — Authority: 437
  Madison Avenue-based advertising companies are in the process of finalizing an ad campaign to educate consumers about how digital advertising works while the New York based Interactive Advertising Bureau (IAB) is putting the finishing touches on a digital ad campaign to teach consumers about how online advertising ...
  2 days ago

• IAB Releases 2009 Update to Ad Unit Guidelines

  
  Ad Operations Online — Authority: 480
  Opens the Door to “Rising Stars” That Encourage Online Advertising CreativityNEW YORK – To set the stage for greater innovation and creativity in online advertising, the Interactive Advertising Bureau (IAB) announced the release of the “Ad Unit Guidelines 2009 Update.” For the first time, creative agencies ...
  4 days ago

• Let’s Talk Turkey

  
  Balihoo Kennel - Local Marketing Unleashed — Authority: 121
  Once again, it’s that wonderful time of year when the leaves all over our city turn and everyone sets their sites on family functions and good food. And for most of us, the food item taking center stage is Turkey! We’re researching what kind to purchase, how to cook it, what to serve with it, and what to do with ...
  4 days ago

• Imagine something remarkable

  
  180360720 — Authority: 402
  A company’s ability to engage and connect with people has to do with its imagination and not the product or product category. A couple of days back a quite popular and knowledgeable blog wrote, as a small part of their quite smart overview on social media, that some brands don’t belong in it. I do agree with ...
  6 days ago

• Application of the Day: Thanks for Being There

  
  Oddcast — Authority: 122
  Heres a great new social application just in time for Thanksgiving.  State Farms " Thanks for Being There " requires only a simple photo upload and short "thank you" that reminds us of the point of social networking: each other.
  6 days ago

• The Future of Advertising

  
  Out-Smarts Social Media Marketing — Authority: 115
  If you subscribe to Wired Magazine you may have noticed what they are hailing as the future of advertising – and they could be right (again).  A number of adverts contained in the publication are smart phone enabled using an application called Kooaba .  Once you’ve installed the Kooaba application on your ...
  6 days ago

• Steve Blank event in NYC – Entrepreneurs Discussion

  
  Marketing.fm — Authority: 528
  Steve Blank spoke to a group of entrepreneurs On November 12th 2009, about the Customer Development Process and running a lean startup. It was a great night with great questions throughout – I hope it do it again the next time Steve is in town. We hope to do something similar to this in the future and if you are ...
  6 days ago

• DROID & Interactive Display in Times Square; DROID Voice-activated Search

  
  The World Is My Interface — Authority: 120
  The video below shows people in NYCs Times Square using their Verizon Droid phones to interact with the Verizon Wireless digital signage billboard:The Droid offers a voice-activated search... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  1 week ago

• Video: DROID & Interactive Display in Times Square; Droid Voice-activated Search

  
  Interactive Multimedia Technology — Authority: 427
  The video below shows people in NYCs Times Square using their Verizon Droid phones to interact with the Verizon Wireless digital signage billboard:The Droid offers a voice-activated search... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  1 week ago

• Invoke announces Vidrollr

  
  Invoke | Interactive Agency — Authority: 402
  On the heels of the success of our popular Twitter client, HootSuite, Invoke is excited to announce our newest offering, Vidrollr , a video conversation tool. Vidrollr is an online conversation space which provides highly desirable and unprecedented opportunities for both companies and advertisers. Embed a Vidrollr ...
  1 week ago

• InsideyourSearch [Interactive Ad]

  
  Trend Land - Fashion & Trends Blogzine — Authority: 610
  Google, the worlds largest search engine reveals secret to its success ! An interesting interactive ad (for Weetabix ) really well thought. www.InsideyourSearch.com [...] -> More info & pics for: InsideyourSearch [Interactive Ad]
  1 week ago

• Webby Awards’ Top 10 most influential internet moment of the decade

  
  PinoyBusiness.ORG - Home — Authority: 139
  The Webby Awards is an annual award which was started in 1996. It is aimed to recognize and reward excellence on the internet in a number of categories including news and other websites, interactive advertising and online film and video. The awardees are chosen by a 650-member academy, with members including one of ...
  1 week ago

• A Dot Com Darling Returns

  
  Strategic Guy — Authority: 113
  At the height of the dot com frenzy when entrepreneurs, venture capitalists, lawyers, accountants and PR flacks jockeyed for prestige and attention, Mark Walsh stood tall as the go-to CEO. Walsh had it all. Good looks. Wicked smart. Articulate and engaging. An eclectic set of followers and wanna-bees. Plus, his ...
  1 week ago

• IAB Provides Marketers and Publishers with Best Practices to Drive Revenue Through Email

  
  Ad Operations Online — Authority: 480
  IAB Releases “Email Monetization Strategies”NEW YORK – Email has revolutionized interpersonal communication in both business and private settings and marketers increasingly seek effective means for using email to build deeper relationships with their customers. To provide a comprehensive resource for publishers ...
  1 week ago

• New figures highlight growing popularity of online direct marketing

  
  e-clipsblog — Authority: 124
  New research has revealed that a number of companies have increased their use of online direct marketing channels such as email. The study by the European Interactive Advertising Association (EIAA) found that 83 per cent of marketers upped their spend on web-based channels during 2009, while many will continue this ...
  1 week ago

• IAB Releases Ad Unit Guidelines Update

  
  WebProNews Feed — Authority: 699
  The Interactive Advertising Bureau (IAB) released the 2009 update to its ad unit guidelines today. For the first time, the IAB is bringing in creative agencies for input on ad unit recommendations. Historically, these have only come from media agencies and publishers. "By bringing agencies into the process of ...
  1 week ago

• Some like to watch. More like to play.

  
  Oddcast — Authority: 122
  Online video ads are hot right now. In a recent survey, 60% of worldwide marketers said they would increase their video ads budget in 2009. Not surprisingly, eMarketer projects that the market is to reach over $1 Billion this year, showing a 44% YTY increase in the midst of a recession. But are consumers as ...
  1 week ago

• Online Ads generate 33% recall says Nielsen

  
  Be Seen|Be Heard — Authority: 92
  According to a media release put out by Nielsen in Aussie last week, one-third of Australian consumers exposed to an online advertisement are able to recall that advertisement when asked, and 41 percent are able to link the correct brand to an un-branded advertisement, according to new online advertising ...
  1 week ago

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