Search / 190 posts tagged Internet Yellow Pages

In this general article on the state of print YP advertising, a Dex spokesman shared national advertiser numbers: About 13,000 businesses advertise with Dex in the Phoenix area, and 600,000 advertise nationally, Larmey said. Of the total advertisers, 200,000 are advertising online and in print.

I saw a preview of the Online Publishers Assn’s Local Online Media report at a ShopLocal event earlier this summer. (You can download the pdf of the slides from the link above.) The data at the ShopLocal event were presented by Donna Stokley, SVP of Sales for quadrantOne (the findings benefit newspaper sites).

iBegin head Ahmed Farooq is shaking things up by publicizing Google’s take on top IYPs. Per Google’s methodology, Citysearch leads the way with 7.4 million uniques, and a 3.2 percent reach. It beats YellowPages.com with 6.8 million uniques, and SuperPages.com with 6.2 million uniques.

Internet marketing should be your first priority when looking to create a strategy for marketing your business as opposed to a large spend in the Yellow Pages. Have a look at the facts and statistics about Yellow Pages directory before you shy away from investing in search and paid marketing options.

Internet Yellow Pages Revenue Grows Author: Mark Alvarez 14 Aug The Yellow Pages Association, valued at more than $31 billion worldwide, is doing better than ever in the internet age. While print-edition readership remains stable, Internet Yellow Pages (IYPs) have been gaining revenue, says

The recession has contributed to the perception and reality that the newspaper industry is simply imploding (with perhaps a few exceptions among the metro dailies and secondary markets). After all the layoffs and once the economy recovers, which may not be until well into 2009 or later (thanks George Bush & Co.), the question is: what will be left?

The recession has contributed to the perception and reality that the newspaper industry is simply imploding (with perhaps a few exceptions among the metro dailies and secondary markets). After all the layoffs and once the economy recovers, which may not be until well into 2009 or later (thanks George Bush & Co.), the question is: what will be left?

Best of the Web has launched a local site. The site is unremarkable feature and content-wise, but has a few nice design elements:

Best of the Web has launched a local site. The site is unremarkable feature and content-wise, but has a few nice design elements:

Michael Bauer, who was a longtime part of Local Matters, has launched a site called Local-20. It’s a catalog of information and sites in different categories with Bauer’s commentary. The site is international in scope and provides lots of valuable information. Bauer has told me it’s a work in progress.